Content Creator
Job Purpose
The Content Creator reports directly to the Social Media Director and is responsible for developing high-quality, engaging content across various digital social media and additional digital platforms to enhance the visibility and impact of The Community Solution and its institutions.
Position responsibilities
- Create short-form video content optimized for social media platforms such as Instagram Reels, TikTok, and YouTube Shorts.
- Plan, shoot, and edit engaging photo and video content that aligns with brand messaging and storytelling goals.
- Write compelling captions, post copy, and storytelling elements that enhance visual content.
- Develop multimedia content that supports student recruitment, alumni engagement, institutional marketing campaigns, and brand storytelling.
- Work closely with the social media team to execute content strategies tailored for different platforms and target audiences.
- Ensure content is optimized for reach, engagement, and platform-specific best practices.
- Stay up to date on social media trends, emerging platforms, and content best practices, implementing innovative ideas that enhance audience engagement.
- Maintain a consistent presence at assigned campuses or institutions to authentically represent their unique culture and student experience.
- Collaborate with designers, copywriters, and marketing leads to ensure brand consistency across all content.
- Track content performance metrics, analyze engagement trends to refine and improve future content strategies.
- Provide recommendations for content adjustments based on audience insights and social media analytics.
Required Qualifications
- Bachelor’s degree in Communications, Marketing, Digital Media, or a related field.
- 3+ years of experience in content creation, digital marketing, or social media.
- Strong videography, photography, and video editing skills, with experience in tools like Adobe Premiere, Final Cut Pro, or CapCut.
- Knowledge of social media trends, platform algorithms, and best practices for audience engagement.
- Ability to work independently and capture real-time, on-location content.
- Strong writing skills, with the ability to craft compelling captions and social post copy.
- Experience using social media management and analytics tools to track performance and optimize content strategies.
- Passion for higher education marketing and student engagement.
Compensation & Benefits
This opportunity is budgeted at $26.67 - 28.21 base compensation. Additional compensation factors may impact total compensation. To learn more about our competitive benefits and additional rewards, including generous paid time-off, medical and dental insurance coverage, life and disability insurance, retirement plan with employer contribution, multiple flexible spending accounts, tuition reimbursement, click the link below. https://www.tcsedsystem.edu/careers/
The Community Solution is an Equal Opportunity Employer.
Application Process
Please note the screening, recruitment, and selection process is managed by recruiting staff and hiring managers with the aid of artificial intelligence to evaluate candidates against job requirements. The artificial intelligence tool is a resource only and all employment decisions are made by staff members. When you apply, it is recommended you utilize the option to parse your resume into the application. To ensure your experience is accurately reflected, please review and complete all application fields—even if you auto-fill from your resume. For the best results, tailor your resume to the job description, highlight key qualifications and skills, and use clear, consistent formatting. We are committed to regularly monitoring the process for fairness and remove personally identifiable information during evaluation.