Content Creator

About High Scale

We’re High Scale — a future-focused, data-obsessed agency revolutionizing video advertising on TV and social media. Our 120-person team of creatives, strategists, and innovators produces thousands of high-impact campaigns weekly for the world’s leading lifestyle, fashion, beauty, and DTC brands. With 50,000 sq. ft. of DTLA studios and a global influencer network, we're building the future of performance-driven content—and we need creators who understand how to turn attention into action. We move fast, experiment constantly, and believe the best content comes from people who aren't afraid to try something new.

Why This Role Matters

Great content doesn't happen by accident. As a Content Creator, you'll help bring brands to life through authentic, entertaining, and high-performing content built for platforms like TikTok, Instagram, YouTube, and paid social. You'll be involved from idea to execution—coming up with concepts, appearing on camera, creating content, and learning from performance. We're looking for someone who understands why people watch, why they engage, and why they buy. You'll work alongside Creative Strategists, Copywriters, Producers, Editors, and other creators to develop content that feels native to the platform while still delivering on the brand's objectives.

Responsibilities

• Create short-form videos for TikTok, Instagram Reels, YouTube Shorts, and paid social campaigns.
• Appear on camera as a host, spokesperson, UGC creator, or talent depending on the creative concept.
• Deliver natural, engaging performances that feel authentic rather than overly scripted.
• Create content across a variety of formats including product demonstrations, testimonials, tutorials, lifestyle content, storytelling, reactions, trends, and direct-response ads.
• Collaborate with Creative Strategists, Copywriters, and Producers to develop concepts and creative angles.
• Bring your own ideas to the table based on trends, audience behavior, and platform culture.
• Translate scripts and creative briefs into compelling on-camera performances.
• Constantly monitor TikTok, Instagram, YouTube, and emerging platforms for trends, formats, sounds, creators, and cultural moments.
• Understand what makes content feel native rather than like a traditional advertisement.
• Quickly adapt trends into brand-appropriate concepts while they're still relevant.
• Work with Creative and Strategy teams to understand campaign objectives, target audiences, and key messaging.
• Review performance data and creative feedback to understand what's working and what needs change.
• Create new variations of successful concepts to improve performance and combat creative fatigue.
• Participate in pre-production planning, rehearsals, and shoot days.
• Work with Producers, Directors, Set Designers, Gaffers, and Editors to bring concepts to life.
• Help with basic content setup, including framing, lighting, audio, props, and wardrobe when needed.

Qualifications

• 1–3+ years of experience creating social media, UGC, influencer, branded, or short-form video content.
• Strong on-camera presence and communication skills.
• Experience creating content for TikTok, Instagram, YouTube, or similar platforms.
• Comfortable working from scripts while maintaining a natural delivery.
• Strong understanding of social media trends and internet culture.
• Portfolio or examples of previous content required.
• Experience with basic filming, lighting, audio, or editing is a plus.
• Experience creating content for DTC, beauty, fashion, lifestyle, wellness, or eCommerce brands is a plus.
• Professional-level English communication skills.

Skills

• Natural On-Camera Personality: You're comfortable speaking to a camera and can hold attention without feeling forced or overly rehearsed. You know how to make a product, story, or idea feel exciting and relatable.
• Social Media Native: You don't just use TikTok, Instagram, and YouTube—you understand them. You know what formats are trending, what makes people stop scrolling, and how platform culture changes quickly.
• Creative Instincts: You have a strong sense of what makes an idea interesting. You can take a basic concept and turn it into something entertaining, unexpected, relatable, or attention-grabbing.
• Performance-Minded: You understand that views aren't the only goal. You care about retention, engagement, clicks, conversions, and ultimately whether the content helps a brand achieve its objective.
• Adaptable & Resourceful: You can move quickly between different brands, products, audiences, and creative styles. You're comfortable receiving feedback, making changes, and trying another approach.
• Energized by Creating: You bring personality and enthusiasm to the work. You're someone who naturally comes up with ideas, asks questions, and looks for opportunities to contribute beyond what's written in the brief.

Benefits

• Create content for major lifestyle, beauty, fashion, wellness, and DTC brands that are reaching audiences across the world.
• Be part of the creative process with opportunities to contribute ideas, concepts, hooks, and creative direction.
• Build your creator portfolio across a wide range of formats, industries, and creative styles.
• Grow your creative career with opportunities to develop skills in content creation, UGC, performance marketing, production, and creative strategy.
• Work in a 50,000 sq. ft. production studio with talented Producers, Directors, Strategists, Editors, Designers, and fellow creators.
• A team that loves to experiment with new ideas, formats, hooks, and creative approaches.