Content & Community Director, Digital Infrastructure Events

About the role

The Content & Community Director will lead the content strategy, speaker acquisition, industry engagement, and overall program development for a flagship digital infrastructure event portfolio. This is a high-impact leadership role for an individual with a proven track record of delivering world-class B2B technology conferences and building influential industry communities.

Key Responsibilities

• Define the annual content vision, program thesis, and thematic pillars across topics including AI infrastructure, next-generation compute and networking, facilities and power management, sustainability, automation, IT/OT convergence, edge architectures, and emerging digital infrastructure trends.
• Design compelling multi-track agendas that balance strategic leadership perspectives with technical and operational insights.
• Develop innovative session formats including keynotes, executive interviews, panel discussions, workshops, roundtables, technical deep-dives, and peer-to-peer networking experiences.
• Establish and manage an Industry Advisory Board comprised of senior leaders from operators, enterprises, service providers, and technology innovators to ensure ongoing market relevance and content quality.
• Build and maintain a diverse pipeline of senior-level speakers and industry influencers across enterprises, hyperscalers, colocation providers, telecom operators, technology vendors, systems integrators, investors, and industry associations.
• Lead strategic outreach initiatives to secure high-profile keynote speakers, moderators, and subject matter experts.
• Develop long-term relationships with key industry stakeholders and cultivate a community of advocates around the conference brand.
• Represent the conference externally at industry events, association meetings, and community forums to enhance visibility and strengthen market positioning.
• Partner with commercial leadership to create high-value sponsorship and thought leadership opportunities that align with audience needs while maintaining editorial integrity.
• Collaborate with marketing teams to develop compelling messaging, agenda narratives, and targeted audience acquisition strategies.
• Drive audience growth among senior infrastructure, architecture, operations, facilities, procurement, and technology decision-makers.
• Analyze attendee feedback, engagement metrics, and post-event performance data to continuously refine programming and support year-round community initiatives.
• Own program timelines, speaker management processes, budgets, and content quality standards.
• Develop speaker briefings, moderator guides, run-of-show documentation, and event-day content operations.
• Partner with production and operations teams to ensure seamless execution across room design, audiovisual requirements, recording, accessibility, and attendee experience.
• Measure and report on key program performance metrics, including attendance, engagement, session utilization, seniority mix, and Net Promoter Score (NPS).
• Build strategic relationships with standards organizations, industry associations, open-source communities, research institutions, and user groups.
• Identify opportunities for co-created content, workshops, research initiatives, and strategic partnerships.
• Maintain awareness of competitive events, market developments, emerging technologies, and industry trends to inform positioning, differentiation, and growth strategies.

Skills & Experience

• 5+ years of experience producing, managing, or directing B2B conferences, trade shows, summits, or executive-level events, preferably within technology, infrastructure, cloud, telecommunications, AI, or related sectors.
• Demonstrated success developing conference agendas, recruiting senior-level speakers, and delivering commercially successful event programs.
• Strong understanding of the technology landscape, including digital infrastructure, cloud, AI, data centers, networking, enterprise technology, telecommunications, or adjacent markets.
• Proven ability to build relationships with C-level executives, industry experts, technology vendors, and enterprise decision-makers.
• Exceptional verbal and written communication skills, with the ability to engage effectively with senior stakeholders, speakers, sponsors, and attendees.
• Strong project management, organizational, and stakeholder management skills, with the ability to manage multiple priorities, deadlines, and workflows simultaneously.
• A highly motivated, focused self-starter who thrives in a fast-paced, entrepreneurial environment and can work independently while collaborating effectively across teams.
• Commercial awareness and experience collaborating with sales, marketing, sponsorship, and operations teams to drive event growth and attendee engagement.
• Ability and willingness to travel domestically and internationally as required.