Competitive Spending Analyst

Primary Responsibilities

• Track, analyze, and report on media spending, messaging, and creative strategy across broadcast, cable, digital, and CTV.
• Manage the firm’s competitive intelligence tools and dashboards, ensuring timely updates and actionable insights for internal teams and clients.
• Maintain high standards of accuracy in all monitoring and reporting outputs, collaborating across departments to ensure excellence.
• Serve as a professional point of contact with station representatives, media vendors, and data partners to verify metrics and creative information.

Secondary Responsibilities

• Support agency visibility through professional social media updates that highlight non-partisan data visualizations, media trends, and campaign insights.
• Create clear, factual, and visually compelling summaries of market activity — focusing on data, not opinion or advocacy.
• Assist the media buying team with vendor outreach and placement tasks.
• Contribute to schedule entries, rate updates, payment coordination, and other operational support functions.
• Learn the fundamentals of political communication strategy through exposure to live campaigns and cross-channel media planning.

Qualifications

• 1–2+ years of experience in competitive reporting, media analysis, or related role (agency or political experience preferred).
• Strong organizational and analytical skills; proficiency with Excel and Google Sheets.
• Familiarity with media monitoring tools (AdImpact, Cross Screen, TradeDesk, Meta, Google) a plus.
• Excellent written communication and attention to detail.
• Demonstrated ability to handle sensitive information with discretion.
• Curiosity about the intersection of media, data, and political strategy.