Jobs · Marketing

Competitive Intelligence Analyst

Varonis · United States · 2 wk ago
RemoteRemoteMarketingFull-time

About the role

The Competitive Intelligence Analyst will lead Varonis's competitive intelligence program, providing critical support to sales and product teams. Key responsibilities include supporting competitive deals, creating winning materials, analyzing competitor performance, and maintaining competitive intelligence tools.

Responsibilities

  • Provide tailored, proactive support on competitive deals, addressing competitor-specific challenges before they stall an opportunity.
  • Develop a deep rapport with the field so you're the first call when a competitor shows up in a deal.
  • Build the tools that win deals: battlecards, playbooks, kill sheets, customer-facing comparisons, and technical positioning, all written to be used, not filed away.
  • Run quarterly win/loss analysis with product marketing to understand why we win, why we lose, and how to improve competitive conversion rates.
  • Connect the dots across functions, feeding deal insight to sales, roadmap input and product gaps to product, and positioning and messaging to marketing.
  • Maintain an ongoing pulse on the market, monitoring competitor product updates, announcements, and strategy shifts.
  • Share timely, sourced analysis with the stakeholders who need it, and build compelling narratives, including win-wires, that the field remembers and repeats.
  • Own and continuously improve CompetiBot, our competitive intelligence agent, and the automation behind it, so the field can self-serve accurate, sourced competitive answers at scale.
  • Design, prompt, and tune agent-based workflows that monitor the market, synthesize intelligence, and surface field-ready guidance, freeing you for higher-order analysis.

Requirements

  • 5+ years in the cybersecurity market, with a strong focus on data, identity, and cloud security.
  • 3+ years of relevant experience in one or more of: sales engineering/pre-sales, field-facing competitive intelligence, solutions or technical marketing, product marketing, or product management.
  • A strong technical foundation and the ability to break down complex systems into actionable insight.
  • Hands-on comfort with AI agents and automation, or genuine eagerness to learn fast.
  • Proven ability to simplify complex technical ideas into practical, succinct guidance and executive summaries.
  • Excellent written, verbal, and visual communication skills, with impeccable attention to detail and experience presenting to executives.
  • Insatiable curiosity about the cybersecurity market. You already track its every move.

Qualifications

  • Technical to the core, understanding competitor architectures, deployment realities, and product gaps.
  • Speaks the language of the field, not marketing speak.
  • Understands the sales and pre-sales motion and how deals are actually won and lost.
  • Genuinely excited about AI, not intimidated by it.
  • Builds and owns projects from idea to execution to results.

Skills

  • Strong technical foundation and ability to break down complex systems into actionable insight.
  • Hands-on comfort with AI agents and automation, or genuine eagerness to learn fast.
  • Proven ability to simplify complex technical ideas into practical, succinct guidance and executive summaries.
  • Excellent written, verbal, and visual communication skills, with impeccable attention to detail and experience presenting to executives.
  • Insatiable curiosity about the cybersecurity market.

Benefits

  • Competitive compensation
  • Equity
  • Culture that values ownership and impact

Pay

Varonis offers competitive compensation and equity.

Schedule

This position is remote with occasional travel to Varonis HQ in New York City and to corporate tradeshows. Regular remote collaboration with colleagues in Israel is required.

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