Community Outreach Representative – Home Care

Essential Duties & Responsibilities

• Build, maintain, and strengthen relationships with hospitals, nursing homes, physician offices, rehabilitation facilities, adult day health programs, social workers, case managers, and community organizations.
• Develop and manage referral sources to drive census growth and increase community awareness of agency services.
• Promote agency services through community outreach efforts, presentations, networking events, support groups, health fairs, and community-based events.
• Conduct home visits, intake support, and personalized appointments as needed to assist with the enrollment process.
• Follow up promptly on referrals and leads received from families, caregivers, healthcare providers, and community partners.
• Maintain ongoing communication with referral sources to ensure strong partnerships and exceptional customer service.
• Submit daily activity and outreach reports to management.
• Represent the agency professionally within the community and identify opportunities for market growth.

Qualifications & Skills

• Minimum of 1 year of sales, healthcare marketing, or community outreach experience required; home care industry experience strongly preferred.
• Knowledge of MLTC, Medicaid, and community-based healthcare services preferred.
• Strong existing relationships within the NYC/downstate healthcare and community network are highly desirable.
• Excellent communication, presentation, and interpersonal skills.
• Self-motivated, organized, and goal-oriented with the ability to work independently.
• Ability to coordinate and host community events and presentations.
• Must have reliable transportation and the ability to travel daily throughout the assigned territory.
• Bilingual in Spanish and English preferred.

Work Environment

• Field-based / on-the-road position
• Full-time, 8-hour shift
• Medical Insurance
• PTO & Sick Time
• Referral Program