Community Marketing Specialist (Reddit) D2C

Headquartered in the United States, TP‑Link Systems Inc. is a global provider of reliable networking devices and smart‑home products, serving customers in over 170 countries.

About the role

This role is a Community Manager/Community Engagement Specialist focused on building and growing Omada’s online user communities across platforms such as Reddit and Discord. The position involves planning and executing community campaigns, AMAs, contests, and product launches while creating engaging content that encourages discussion and user participation. The role also requires actively interacting with members, fostering a positive community culture, recognizing top contributors, and gathering user feedback to improve both the community experience and products.

Responsibilities

• Work closely with the user operations team to plan and execute community campaigns, AMAs, contests, and product launch activities.
• Manage the day‑to‑day operation of Omada’s Reddit community and Discord, with potential expansion to Facebook Groups and other platforms.
• Plan and publish recurring content, including discussions, setup showcases, polls, user stories, and product‑related topics.
• Engage with community members, encourage meaningful conversations, and build an active, welcoming community culture.
• Identify and develop core contributors through recognition programs, user roles, and long‑term relationship building.
• Track platform‑specific signals (community growth and content performance on Reddit, engagement and relationship depth on Discord) and turn user feedback into continuous improvements.

Requirements

• Bachelor’s degree (required).
• Exceptional writing skills with a natural voice that reads as authentic to a technical, marketing‑skeptical audience.
• Familiarity with Reddit culture and an understanding of how different community platforms operate.
• Understanding of the ethics of authentic community participation (transparency, disclosure, and no manipulation).
• Proactive, detail‑oriented, and comfortable building programs in a fast‑paced environment.
• Genuine interest in community engagement, user relationships, and technology products.
• Strong logical thinking and a user‑centric problem‑solving approach.

Nice‑to‑Haves

• Experience managing Reddit, Facebook Groups, Discord, forums, or other online communities.
• Interest in networking, Wi‑Fi, homelabs, smart home, or B2B technology.
• Experience planning community content, campaigns, AMAs, contests, or user recognition programs.
• Basic understanding of community metrics, engagement analysis, and performance reporting.
• Enjoy discussing network setups, product experiences, and deployment best practices with tech enthusiasts.

Pay

Salary Range: $73,500 – $100,000

Benefits

• Fully paid medical, dental, and vision insurance (partial coverage for dependents).
• Contributions to 401(k) funds.
• Over four weeks of PTO per year.
• Bi‑annual pay increases.
• Health and wellness benefits, including free gym membership.
• Quarterly team‑building events.

Please note: No third‑party agency inquiries. Visa sponsorship is not available.