Community Liaison

About the role

This position is all about relationships and connections. Developing and maintaining relationships with people, both internal and external customers. Making a connection with a person during a very difficult time in their life and helping make that time a little easier. The Marketing Liaison has an outgoing personality and superior customer service skills that stand out among their peers.

Responsibilities

• Maintain effective markets for facility services by developing and sustaining referral relationships
• Coordinate external marketing of facilities within the community through health providers and organizations
• Develop strategies to maximize admissions of residents in accordance with facility and regional sales plan
• Evaluate effectiveness and cost benefit of marketing tactics
• Make recommendations to alter strategies, and develop marketing tools for facility or district within their budget constraints
• Participate in weekly sales team meetings, reporting regularly on referral development and progress on targets
• Review census management practice guidelines, analyze trends, and act to avert deterioration of market share

Requirements

• At least 1–3 years of experience in health care, long-term care industry, or insurance sales/marketing
• 1+ years of experience with the proposal development process
• Bachelor’s degree in marketing or a related field preferred
• Public relations experience preferred
• Strong technical writing skills and familiarity with medical terminology
• Superior presentation skills (both 1-on-1 and in a group setting)
• Proficiency in Microsoft Office products (Word, Excel, PowerPoint)
• Reliable transportation

Pay

Posted Salary Range: USD $85,000.00 – USD $95,000.00 per year. The wage range takes into account skill sets, experience, education and training, licensure and certifications, and other business and organizational needs.

Benefits

• Medical, Dental, Vision, Life and Disability Insurance; Flexible Spending Accounts
• Tuition Reimbursement & Nursing Loan Repayment Programs
• PerkSpot – Local Deals and Weekly Perks Program
• 401(k) with employer contribution
• Paid Time Off Plan
• New Pet Insurance Discount available
• DailyPay option – access earned pay before payday
• Purchasing Power – online purchase/payroll deduction
• Tickets at Work – entertainment ticket discounts
• Employee Assistance Plan for everyday life challenges
• Helping Friends Foundation – employee hardship/crisis fund
• Auto and Home Insurance discounts via payroll deduction
• In-facility education programs