Community Engagement Specialist: Full Time
Position Summary
The Community Engagement Specialist is responsible for driving membership growth by developing and executing recruitment and community engagement strategies. This role focuses on building relationships and collaborating with prospective members, volunteers, and community partners to increase participation in Girl Scouts. The Specialist plans and hosts recruitment events, generates and follows up on leads, and cultivates partnerships with schools, educators, faith-based institutions, community organizations, corporations, and local stakeholders. Success in this role requires strong communication skills, the ability to engage and motivate diverse audiences, and consistent follow-through. This is a fast-paced and goal-oriented role that requires managing multiple priorities while collaborating with internal teams to achieve individual and Council-wide goals.
Essential Duties and Responsibilities
- Develop and implement targeted strategies and action plans to achieve youth and adult membership growth goals, using market data, trends, and geographic insights.
- Generate, track, and follow up on new youth and adult leads and referrals to support membership conversion and placement.
- Engage prospective members and families through targeted outreach and relationship-building to generate interest and participation in Girl Scouts.
- Maintain accurate records and utilize data to inform outreach efforts. Prepare a variety of status reports.
- Work with interdepartmental teams to develop innovative techniques and ensure effective delivery of recruitment efforts.
- Design and deliver recruitment events and activities during the times when community members and potential members are available.
- Promote and assist with Council programs, activities, public relations, and fund development endeavors.
- Promote an inclusive environment that reflects Girl Scout values of diversity and belonging.
- Recruit volunteers and assist in the creation of new troops.
- Build and sustain a strong community presence by identifying opportunities for visibility, conducting outreach, engaging partnerships, and participating in local events, including volunteer fairs as assigned.
- Represent Girl Scouts at community organizations, such as the Chamber of Commerce, as needed.
- Works within the established budget, and maintains expenses and receipts as needed.
Education or Experience
- A High School Diploma/equivalent required; Associate’s Degree or higher preferred.
- Degrees in relevant fields such as communications, marketing, sales, recreation, nonprofit management, volunteer management, or social work are highly preferred.
- 2+ years of experience in recruitment, sales, marketing, community relations, youth programming, education, or a related field preferred.
Other Requirements
- Must be able and willing to frequently work irregular hours, including weeknights and weekends.
- Anticipated time away from office is approximately 50%.
- The majority of travel is throughout the Council region.
- Possess a valid driver’s license and proof of insurance.
- Must be able to work both in an office setting and independently off-site.
Physical Requirements
- Work in an outside environment and the ability to traverse various grades, elevations, and uneven terrain.
- Prolonged periods sitting at a desk and working on a computer.
- Operate office equipment manually.
- Must be able to lift and/or move up to 40 pounds at times.
- Must be able to drive in all conditions.
Individual Core Competencies
- Adaptability: Accepts criticism and feedback, adapts to changes in the work environment, changes approach or method to best fit the situation, and manages competing demands.
- Communications: Exhibits good listening and comprehension, expresses ideas and thoughts in written form and verbally, keeps others adequately informed, and uses appropriate communication methods.
- Customer Service: Displays courtesy and sensitivity, manages difficult or emotional customer situations, meets commitments, responds promptly to customer needs, and solicits customer feedback to improve service.
- Dependability: Commits to doing the best job possible, follows instructions and responds to management direction, keeps commitments, meets attendance and punctuality guidelines, and responds to requests for service and assistance.
- Coolarity: Establishes and maintains effective relations, exhibits tact and consideration, offers assistance and support to co-workers, works actively to resolve conflicts, and works cooperatively in group situations.
- Job Knowledge: Competent in required job skills and knowledge, displays understanding of how job relates to others, exhibits ability to learn and apply new skills, keeps up to date of current developments, requires minimal supervision, and uses resources effectively.