Community Engagement Manager

Role Summary

The Community Engagement Manager is responsible for leading the strategy and execution of community engagement across owned and third‑party platforms. This role drives how the brand shows up in conversation—building trust, fostering advocacy, and translating community insights into actionable business impact. The Manager partners cross‑functionally across Social, Brand, PR/Comms, Support, and Product Marketing to scale engagement programs and ensure a consistent, high‑quality community experience.

About The Role

• Own and evolve the community management strategy across priority platforms (social, forums, review sites, and emerging channels), aligned to brand and acquisition goals
• Lead day‑to‑day community operations, ensuring timely, high‑quality engagement, moderation, and response management at scale
• Establish and continuously refine community guidelines, escalation frameworks, and tone‑of‑voice standards; act as a key decision‑maker in high‑visibility or sensitive situations
• Proactively identify and manage key community moments (product launches, campaigns, crises), ensuring coordinated responses in partnership with Social, PR/Comms, and Legal when needed
• Translate community insights, sentiment trends, and feedback into clear recommendations for Marketing, Product, and Customer Experience teams
• Build and scale advocacy and engagement programs (e.g., power users, creators, ambassadors) to drive organic reach and brand affinity
• Define success metrics and develop reporting frameworks to track community health (engagement, sentiment, responsiveness, growth) and demonstrate impact to leadership
• Partner closely with Customer Support to streamline escalation workflows and improve the end‑to‑end customer experience

About You

• 5-7 years of experience in community management, social engagement, or customer/brand marketing
• Proven experience owning or significantly shaping community strategy for a brand with scaled or high‑volume engagement
• Strong leadership presence with the ability to make sound judgment calls in ambiguous or high‑stakes situations
• Exceptional written communication skills, with fluency in brand voice and adapting messaging across audiences and channels
• Experience managing cross‑functional stakeholders across Social, Brand, PR/Comms, Support, and Product Marketing
• Analytical mindset with experience defining KPIs, interpreting engagement and sentiment data, and driving optimization
• Familiarity with social listening, community management, moderation, and reporting tools
• Highly organized and responsive, with the ability to manage multiple workstreams in a fast‑paced environment

Company Overview

McAfee is a leader in personal security for consumers. Focused on protecting people, not just devices, McAfee consumer solutions adapt to users' needs in an always online world, empowering them to live securely through integrated, intuitive solutions that protects their families and communities with the right security at the right moment.

Benefits

• Bonus Program
• 401k Retirement
• Medical, Dental, Vision, Basic Life, Short Term Disability and Long-Term Disability Coverage
• Paid Parental Leave
• Support and Community Involvement
• 14 Paid Company Holidays
• Unlimited Paid Time Off for Exempt Employees
• 96 Hours of Sick Time and 120 Hours of Vacation for Non-Exempt Employees Accrued Each Year

Pay

The anticipated compensation for this position is USD $123,650.00/Yr. - USD $203,150.00/Yr. depending on experience and qualifications.