Community Development Manager
Imprivata · Waltham, MA · 4 days ago
HybridManagement$136k–$146k/yrFull-time
Duties And Responsibilities
- Develop and execute the strategy for Imprivata’s customer community to drive engagement, advocacy, retention, and measurable business value.
- Evolve the Salesforce Experience Cloud community into a premier destination for customer learning, collaboration, support, and networking.
- Define, track, and report on KPIs, dashboards, and analytics to measure community growth, engagement, satisfaction, and business impact.
- Design and deliver customer onboarding, recognition, advocacy, and engagement programs that encourage participation and knowledge sharing.
- Build and nurture relationships with customers, champions, advocates, and community leaders to foster a thriving global community.
- Manage community content, educational resources, campaigns, forums, and user groups in partnership with cross-functional teams.
- Plan and execute virtual and in-person customer engagement programs, including webinars, meetups, user groups, and Imprivata Connect.
- Establish governance, operational processes, and best practices to ensure a scalable, high-quality community experience, partnering with Customer Success to maintain timely engagement.
- Collaborate with Product, Customer Success, Sales, Marketing, Support, and Engineering to align community initiatives with business objectives and customer needs.
- Gather, analyze, and communicate customer feedback to support Voice of the Customer initiatives, product improvements, and strategic decision-making.
- Stay current on industry trends and emerging technologies, identifying opportunities to leverage AI, automation, and digital tools to enhance community experiences.
Qualifications
- Bachelor’s degree in Business, Marketing, Communications, Information Technology, or a related field with 5+ years of relevant experience, or 7+ years of equivalent professional experience.
- Proven experience building, growing, and managing customer or technical communities with Salesforce Experience Cloud or similar community engagement platforms.
- Demonstrated success developing community strategies and programs that drive customer engagement and measurable business outcomes.
- Strong project management, communication, and stakeholder management skills, with the ability to influence and collaborate across cross-functional teams.
- Data-driven mindset with experience analyzing engagement metrics and translating insights into action.
- Highly organized, self-motivated professional who thrives in a fast-paced environment and is passionate about customer engagement and advocacy.
- Experience managing technical, healthcare IT, customer advocacy, customer marketing, or customer success programs.
- Experience developing customer champion, ambassador, advisory board, or similar engagement programs.
- Knowledge of community engagement best practices, member lifecycle management, and event planning for virtual and in-person experiences.
- Community management certification (CMX, Community-Led Growth, FeverBee, or similar) preferred.
Pay
This position offers a total compensation range of $136,000.00 to $146,000.00 (inclusive of base salary and variable compensation, such as bonuses and incentives).