Jobs · Marketing

Community & Advocacy Manager

Dodge Construction Network · United States · 1 mo ago
RemoteRemoteMarketingFull-time
We need to output HTML fragment with sections: About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule. Only include sections that have real specific content. Must not repeat job title. Must not include Job ID etc. Must preserve all substantive info, no boilerplate. Remove cookie/navigation/legal/EEO/equal-opportunity/scam-warning boilerplate, duplicated lines, and application instructions. Also need to include the "One small thing: Somewhere in your application, tell us about an online community..." That's an application instruction; we should remove it. Also remove "Preferred Location", "Travel Requirements", "Essential Functions", etc? Those are part of responsibilities etc. We need to restructure. We need to extract substantive content: description of role, essential functions broken into categories: Community, Engagement & Reputation; Customer Advocacy & Social Proof; Community Programs & Activation; Measurement & Program Operations. Also Education Requirement, Required Experience, Knowledge And Skills, About Dodge Construction Network, Salary Disclosure (benefits). Also location: remote, home-office based, candidates in continental US considered. Travel: some travel required for on-site support at customer events, conferences, quarterly trade shows. We need to map to sections: - About the role: maybe a brief overview paragraph from first paragraph: "Dodge Construction Network (Dodge) is looking for a Community & Advocacy Manager to help the organization build stronger relationships with the customers and communities that shape the construction industry. In this role, you will lead programs that connect community engagement, customer advocacy, reputation, reviews, and social proof. This role helps us understand what customers are saying, identify the people who are excited to advocate for Dodge, and create repeatable ways to turn strong customer experiences into reviews, testimonials, references, stories, and other forms of credible proof. The Community & Advocacy Manager serves as an important source of customer and market intelligence, helping teams across Dodge understand emerging questions, feedback, opportunities, and reputational concerns. This is a hands-on role for someone who combines strong communication and judgment with the ability to build programs, relationships, and processes across teams." - Responsibilities: could be the essential functions broken down: Build a repeatable approach..., Develop a healthy pipeline..., Strengthen Dodge's reputation..., Create a useful feedback loop..., Identify and prioritize communities..., Monitor relevant conversations..., Participate in or support Dodge's participation..., Build and manage a customer advocacy program..., Partner with Sales..., Manage review and reputation initiatives..., Maintain clear records..., Help activate customers..., Identify opportunities to extend strong customer..., Work across teams..., Track practical measures..., Turn feedback into recommendations..., Build straightforward processes... We can group into bullet lists under Responsibilities. - Requirements: maybe Education Requirement: Bachelor's degree in Marketing, Communications, Business, or related field, or equivalent relevant experience. - Qualifications: maybe Required Experience, Knowledge And Skills: 5+ years experience..., Experience building or operating programs in at least two areas..., Excellent writing..., Demonstrated ability..., Strong project-management skills..., Comfort using qualitative..., Familiarity with review platforms..., Experience with any one specific platform not required. Experience in SaaS, technology, data and analytics, construction, or another complex B2B environment is helpful, but curiosity and ability to learn quickly matter more. - Skills: maybe we can separate skills from qualifications? But we can combine. However we need to include sections only if real content. Could have Skills section listing: Excellent writing and communication skills, strong judgment, ability to build productive relationships, project-management skills, ability to manage multiple stakeholders, comfort using qualitative and quantitative information, familiarity with review platforms, CRM, community and social platforms, project-management tools. - Benefits: Salary Disclosure mentions market competitive salary, comprehensive benefits, uncapped variable incentive plans or annual discretionary performance bonus for applicable roles. Also remote, home-office based, candidates in continental US considered. Travel required some travel. So Benefits could include: market competitive salary, comprehensive benefits, uncapped variable incentive plans or annual discretionary performance bonus, remote/home-office, travel required (some travel). However travel is not a benefit but a requirement. Could put under Schedule? Actually schedule: full-time position. Travel requirement maybe under Schedule? But schedule is about hours? Not given. Could put travel under Responsibilities? Might be better to put under Requirements? But we have no specific schedule details besides full-time. So we could have Schedule section: Full-time position. Travel: some travel required for on-site support at customer events, conferences, quarterly trade shows. However instruction says never create Pay/Schedule/Benefits sections unless posting actually states them. It does state full-time position, so schedule can be included. Pay: they mention market competitive salary, comprehensive benefits, uncapped variable incentive plans or annual discretionary performance bonus. That's compensation/benefits. So we can have Benefits section with those details. Pay section maybe not needed if we include salary in Benefits? But they said include Pay section only if posting actually states them. It does state market competitive salary, but not specific number. However "market competitive salary" is vague but still states something. The instruction: never emit a heading followed by filler/placeholder text (e.g. "commensurate with experience", "not specified", "N/A", "varies", "TBD") and never create Pay/Schedule/Benefits sections unless the posting actually states them. "Market competitive salary" is not filler? It's somewhat vague but still a statement. Might be acceptable. However they also say prefer a few substantive sections over many thin ones. Could combine Pay and Benefits into one Benefits section? But they ask to use headings for Benefits, Pay, Schedule separately if content exists. We could have Benefits: comprehensive benefits, uncapped variable incentive plans or annual discretionary performance bonus. Pay: market competitive salary. Schedule: full-time position; some travel required. We must not include boilerplate like EEO, accommodation, etc. Also remove "One small thing..." application instruction. Also remove "Preferred Location", "Travel Requirements" as separate headings; we incorporate travel into Schedule. Also remove "About Dodge Construction Network" maybe could be part of About the role? But we could include a separate section About the Company? Not in allowed headings. Allowed headings are only those listed: About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule. So we must fit company description somewhere, maybe under About the role (makes sense) or maybe under Responsibilities? Probably About the role can include both role description and company overview. We'll include a brief paragraph about Dodge Construction Network under About the role. Now produce HTML fragment: use

for each section heading, then content:

for prose,

  • for lists. We must not include any extra text outside HTML. Let's craft. Section About the role: combine role purpose and company overview. Paragraph: "Dodge Construction Network (Dodge) is looking for a Community & Advocacy Manager to help the organization build stronger relationships with the customers and communities that shape the construction industry. In this role, you will lead programs that connect community engagement, customer advocacy, reputation, reviews, and social proof. This role helps us understand what customers are saying, identify the people who are excited to advocate for Dodge, and create repeatable ways to turn strong customer experiences into reviews, testimonials, references, stories, and other forms of credible proof. The Community & Advocacy Manager serves as an important source of customer and market intelligence, helping teams across Dodge understand emerging questions, feedback, opportunities, and reputational concerns. This is a hands-on role for someone who combines strong communication and judgment with the ability to build programs, relationships, and processes across teams." Then maybe add company overview: "Dodge Construction Network exists to deliver the comprehensive data and connections the construction industry needs to build thriving communities. Our legacy is deeply rooted in empowering our customers with transformative insights, igniting their journey towards unparalleled business expansion and success. We serve decision-makers who seek reliable growth and who value relationships built on trust and quality. By combining our proprietary data with cutting‑edge software, we deliver to our customers the essential intelligence needed to excel within their respective landscapes. We propel the construction industry forward by transforming data into tangible guidance, driving unparalleled advancement. Dodge is the catalyst for modern construction." We can put that as another

    . Now Responsibilities: list bullet points. We need to capture all essential functions bullet points. Let's list: - Build a repeatable approach for identifying and engaging with the communities and conversations that matter to Dodge customers and prospects - Develop a healthy pipeline of customer advocates who can participate in reviews, testimonials, references, customer stories, research, events, and other opportunities - Strengthen Dodge's reputation and social proof across relevant third‑party platforms and customer touchpoints - Create a useful feedback loop that turns community, review, and customer signals into insights for teams across the company - Identify and prioritize the communities, professional networks, industry conversations, review platforms, and other environments where Dodge customers and prospects are active - Monitor relevant conversations and customer feedback, identifying recurring themes, emerging concerns, opportunities, and reputational issues - Participate in or support Dodge's participation in relevant conversations, using sound judgment about when to respond, engage an expert or customer, escalate an issue, or continue listening - Build and manage a customer advocacy program that identifies strong advocates and matches them with the right opportunities - Partner with Sales, Account Management, Customer Experience, Product Marketing, and other teams to identify customers who can participate in testimonials, reviews, references, customer stories, research, events, webinars, and related programs - Manage review and reputation initiatives across G2, BBB, and other relevant platforms, including customer outreach, response coordination, and program tracking - Maintain clear records of customer participation, permissions, interests, and approved proof so advocacy can be activated consistently across the organization - Help activate customers and subject‑matter experts around webinars, events, research, thought leadership, and other Brand programs where community participation can add value - Identify opportunities to extend strong customer and community moments into reviews, testimonials, stories, conversations, and other useful content - Work across Brand, Events, Product Marketing, Economics and Research, Sales, and Customer Experience to keep community and advocacy opportunities moving - Track practical measures including community engagement, advocate participation, review performance, reputation and sentiment, and the output of advocacy programs - Turn qualitative and quantitative feedback into concise recommendations rather than simply reporting activity - Build straightforward processes and documentation that allow these programs to scale That's a lot; we can keep as bullet list. Now Requirements: Education Requirement: Bachelor's degree in Marketing, Communications, Business, or a related field, or equivalent relevant experience. We can put as

    . Qualifications: Required Experience, Knowledge And Skills: 5+ years of experience in B2B marketing, communications, community, customer advocacy, customer marketing, reputation management, or a related discipline; Experience building or operating programs in at least two areas such as community engagement, customer advocacy, review and reputation management, customer marketing, or public‑facing brand communications; Excellent writing and communication skills and strong judgment when representing a company publicly; Demonstrated ability to build productive relationships across teams and turn those relationships into repeatable programs; Strong project‑management skills and the ability to manage multiple stakeholders, priorities, and deadlines; Comfort using qualitative and quantitative information to identify patterns, evaluate program performance, and recommend action; Familiarity with review platforms, CRM systems, community and social platforms, project‑management tools, or similar technology. Experience with any one specific platform is not required. Experience in SaaS, technology, data and analytics, construction, or another complex B2B environment is helpful, but curiosity and the ability to learn quickly matter more. We can put as bullet list. Skills: maybe we can extract specific skills: Excellent writing and communication skills, strong judgment, ability to build productive relationships, project‑management skills, ability to manage multiple stakeholders, comfort using qualitative and quantitative information, familiarity with review platforms, CRM, community and social platforms, project‑management tools. But that overlaps with qualifications. Could combine qualifications and skills? But we need to follow headings. Could put skills as bullet list of those skill items. However we already have qualifications covering experience and skills. Might be okay to have Skills

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