Communications Strategist

About the role

Barton Community College's Communications Team seeks a full-time Communications Strategist to join a dynamic creative team of media professionals. The ideal candidate will inspire Bartons audiences to improve themselves through education.

Responsibilities

• Manage paid advertising purchases, including scheduling and placement of media developed by Bartons creative team.
• Support the development and coordination of creative marketing content.
• Stay informed on emerging advertising trends across traditional, social, mobile, and digital platforms.
• Provide support in budget tracking and spreadsheet reporting for marketing initiatives.

Requirements

• A bachelor’s degree in a related field such as journalism, public relations, marketing, or communications.
• A strong understanding of traditional and digital advertising.

Qualifications

• Experience using Excel for analysis.
• Experience analyzing social media metrics.
• Experience working with external vendors.