Communications Specialist
Virginia Tech Academy of Data Science · Blacksburg, VA · 2 wk ago
Marketing$48k–$52k/yrFull-time
About the role
The Advancement Division at Virginia Tech seeks a communications specialist to organize and build content for alumni engagement.
Responsibilities
- Build and proof engagement email marketing campaigns, including segmented messages.
- Create chapter postcards and engagement websites.
- Work with print vendors to get project estimates.
- Pull and prepare mailing lists for direct mail.
- Collaborate on alumni storytelling for VT News and Virginia Tech Magazine.
- Partner in creating content for alumni engagement events and initiatives.
- Use Adobe and Blackbaud platforms to build and distribute email marketing campaigns.
- Schedule and edit college and unit segmented alumni and donor messages with campus communicators.
Requirements
- Bachelor’s degree in English, communications, journalism, or a related field.
- Demonstrated communication, writing, and editing skills.
- Strong project management skills.
- Keen attention to detail and strong organizational skills.
- Working knowledge of basic graphic design concepts.
- Experience with content management systems and email marketing tools.
Preferred Qualifications
- Higher education and/or nonprofit experience.
- Experience with Adobe Creative Suite and Adobe Experience Manager.
- Experience with customer relationship management and project management systems.
- Experience developing, testing, and distributing large email marketing campaigns.
Pay
$48,000 - $52,000 annually
Schedule
This is a hybrid position based in Blacksburg, Virginia.