Communications Manager

About the Washington Trust for Historic Preservation

The Washington Trust for Historic Preservation is dedicated to partnering with communities to preserve, share, and shape the future of historic places in Washington State. We operate and/or manage many programs and initiatives including: the Maritime Washington National Heritage Area, Youth Heritage Project, Washington State Main Street Program (in partnership with the Department of Archaeology & Historic Preservation), Valerie Sivinski Fund grant program, Washington’s Most Endangered Places program, and more.

We are guided by a values statement that emphasizes being people-centered, inclusive, proactive, empowering, and approachable. We commit to amplifying the many voices of preservation and heritage in Washington, assessing preservation’s historic complicity/biases and making change, being bold and creative, and offering tools that enable local community builders to effect change.

Position Overview & Responsibilities

The Communications Manager will spearhead strategy and implementation for all communications of the Washington Trust for Historic Preservation in order to consistently articulate the mission and goals of the organization. In all messaging, the Communications Manager will be responsible for maintaining a cohesive organizational voice and ensuring broad accessibility for a myriad of audiences to the Washington Trust’s work.

Reporting directly to the Development Director, the Communications Manager will work closely with multiple Washington Trust staff members to support communications for a variety of programs and events—including the Maritime Washington National Heritage Area, Washington State Main Street Program, Youth Heritage Project, advocacy initiatives such as the Most Endangered Places Program, and fundraising efforts such as donor campaigns and annual events.

• Lead the organization in digital narrative strategy and content creation in partnership with stakeholders across the organization
• Develop and manage a communications calendar for all platforms, incorporating input, priorities, and messaging from across the organization
• Build and maintain organizational messaging, voice, and brand consistency
• Craft content for and manage a variety of different platforms (including e-newsletters, social media, press releases, digital news stories, and online advocacy tools) that engages multiple audience segments and leads to measurable action
• Develop relationships with media and cultivate earned media opportunities
• Manage the development, design, and distribution of all digital and print collateral including (but not limited to) brochures, annual reports, event materials, and mailings
• Manage and create content for Washington Trust’s websites
• Lead strategy, planning, and execution of daily social media activity across multiple platforms
• Track and measure online engagement over time
• Manage digital subscribers and media contacts
• Utilize the Washington Trust’s online advocacy tools to promote advocacy and connect audience members with key decisionmakers
• Support Development Director and other program staff in planning, messaging, and implementing events throughout the year
• Liaise with web developers to conduct webpage maintenance and updates as needed
• Coordinate with printers and other vendors in the production of collateral

Skills & Experience Required

• Highly collaborative style and team ethic
• Strong track record as an implementer who thrives on managing a variety of programs and initiatives concurrently
• Proven ability to unify multiple programming messages and lead communications discussions at both the strategic and tactical levels
• Proven ability to manage/utilize visual elements (photos, logos) for a cohesive branding approach
• Self-starter, able to work independently, and entrepreneurial
• Excellent writing/editing and verbal communication skills
• 3+ years’ experience developing and implementing communications strategies
• 3+ years’ experience managing social media accounts and messaging
• Proficiency with Adobe Creative Suite and basic design skills
• Proficiency with email marketing platforms such as MailChimp
• Proficiency with online content management systems such as WordPress
• Proficiency in website management

Benefits

Medical, vision, and dental; a retirement program; and paid time off including holidays, vacation, and sick time

Pay

$33.75-$35.00 hourly

Schedule

Full-time (40 hours/week) hourly, non-exempt. Must live in the Seattle area and be willing to spend significant in-office time each week. Some travel required.