Communications Manager
Pioneer PBS · Granite Falls, MN · 2 mo ago
MarketingFull-time
ROLE AND RESPONSIBILITIES
- Oversight and supervision of Communications Department Staff with respect to:
- Developing and implementing creative strategies to enhance brand awareness, member commitment, fundraising and grant opportunities.
- Implements annual, monthly and weekly communications action plans which drive interest and visibility for membership, underwriting, grants and internal communications.
- Creates content such as media releases, newsletters, speeches, blogs, social media posts, membership communications and internal communications in collaboration with the Pioneer PBS team.
- Writing and distribution of media releases promoting local programs and station developments.
- Website Content Management (Via BENTO CMS)
- E-Newsletter Creation and Contact Database Management
- Social Media Content Strategy/Creation/Management
- Leading interviews of staff, members, community leaders and behind the scenes content
- Graphic Design Oversight (Membership, Online, Productions, Logos and Other Projects)
- Management of Online Video Portal, video organization and upload (YouTube, PBS Media Manager, Facebook and other social media platforms)
- Management of Livestream of 5 channels.
- Maintains organization-wide adherence to Pioneer PBS brand guidelines
- Working cooperatively with representatives of all Pioneer departments to advance Pioneer's mission
- Compliance with all Pioneer PBS policies, grant or funder guidelines, FCC Guidelines and State and Federal Laws.
- Serves as a leader on the Management Team to ensure smooth operation and employee retention within all departments.
- Behaves as a role model for other employees in the organization.