Communications Manager
About the role
Axia Women's Health is the nation’s largest community-based, integrated women's health network serving women throughout New Jersey, Pennsylvania, Indiana, and Kentucky. With over 400 providers across nearly 150 locations, the organization is committed to providing a more caring, connected, and progressive health care experience for women. Its rapidly growing network spans OB/GYN care, breast health, high-risk pregnancy care, urogynecology care, behavioral health, and fertility. Axia Women’s Health puts women first by delivering personalized care needed for women to lead healthier, happier lives. The company has been recognized as the #1 Physician Practice for Women’s Health by Castle Connolly and certified as a Great Place to Work for four consecutive years. Learn more at www.axiawh.com. The Communications Manager’s primary goal is to support patient growth, brand perception, and organizational alignment through strategic messaging, scalable content creation, and modern communications practices.
Responsibilities
- Lead strategic thinking regarding messaging and content development across Marketing channels including blog, social media, e-mail, and patient-facing communications
- Develop and maintain editorial calendars aligned to organizational priorities, seasonal initiatives, and patient acquisition opportunities
- Partner with Digital Marketing to identify opportunities for content creation based on patient trends, search behavior, campaign performance, and SEO needs