Communications Director
STV · New York, NY · 1 wk ago
Marketing$150k–$171k/yrFull-time
Responsibilities
- Developing communications and digital marketing strategies to support business goals
- Cultivating relationships with local, regional and national media covering transportation, infrastructure, government, business and real estate
- Elevating the visibility of STV’s projects and experts to increase brand awareness
- Monitoring industry and policy developments and recommending proactive communications opportunities
- Tracking project milestones, industry events, awards programs and speaking opportunities that support strategic communications and business goals
- Partnering with business leaders to identify project milestones, innovations and industry trends that can generate media interest
- Positioning key thought leaders to support pursuits and build client relationships
- Identifying opportunities to position STV executives and technical leaders through media interviews, bylined articles, speaking engagements, owned social media content and industry commentary
- Collaborating with business leaders to provide advice and counsel before and during crises
- Drafting press releases, media pitches, talking points, project announcements and executive communications materials
- Generating content for both internal and external audiences that aligns with STV’s Strategic Plan, elevates STV's visibility and drives towards other communications goals
Qualifications
- 10+ years of experience in public relations, communications, journalism, media relations or public affairs
- Demonstrated success securing earned media coverage and building relationships with reporters and editors
- Familiarity with top 10 media markets
- Understanding of transportation, infrastructure, government and/or public-sector issues
- Exceptional writing, editing, interviewing and storytelling skills
- Proficiency in AI usage, particularly Microsoft Copilot
- Existing relationships with transportation, infrastructure, government, business or regional media outlets strongly preferred
- Agency, journalism or public affairs experience preferred
- Bachelor's degree in communications, journalism, public relations, marketing, English or a related field preferred