Jobs · Writing · California

Communications Associate - Community Program Specialist I/II

County of San Mateo · San Mateo County, CA · 1 mo ago
Writing$80k–$100k/yrFull-time
We need to output HTML fragment with sections: About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule. Only include sections that have real specific content. We must not repeat job title as heading. Remove boilerplate, navigation, legal, EEO, duplicated lines, application instructions. Must preserve all substantive info. We need to parse the posting. Key content: - Intro: "San Mateo County Libraries is seeking enthusiastic and innovative individuals to join our team as a Communications Associate (Community Program Specialist I/II)." This is about the role. - Mission statements etc. - "The Communications Associate is a strategic thinker who executes integrated communications, media, and marketing plans for the library system, leveraging multiple communication channels, promotional materials, web content, press releases, and fact sheets, with the goal of advancing outreach and library engagement to community stakeholders and library users." - Bilingual skills desired. - Description of organization: Joint Powers Authority, list of cities, service area, 280k residents, 351 sq miles, 13 libraries open 7 days per week. - Mission statement: "Together, we build meaningful connections and inspire lifelong curiosity." - Programs examples. - "To learn more about who we are and what we do, visit www.smcl.org ." - The ideal candidate will have ability to: list of duties (research, design, draft press releases, media pitches, content, infographics, blogs, signage, newsletters, internal messaging; design, adapt, deliver communications representing branding; establish cooperative relationships; create, develop, distribute, maintain library print and digital assets; support digital and print marketing channels; provide copywriting and editing support; implement communication/marketing strategies; adhere to style guide; use technology; provide training and support; collect and maintain program records and statistics and create reports; work collaboratively; take initiative; communicate effectively). - Salary info: two salary ranges for I and II. - Qualifications: Education and Experience: any combination; typical way: Bachelor's degree in mass media communication, marketing, PR, journalism, business, public administration or related; AND two years professional experience with responsibility for PR, media relations, communications, marketing, or related, and directly involved in preparation and dissemination of info to general public and press. - Knowledge of: list (principles, techniques, methods of effective public and media communications; principles and practices of effective public and media relations and marketing; strong understanding of social media strategies, techniques, and tools; principles and techniques of preparing advertising, writing copy, layout, multimedia production; customs and practices of various public information media; principles of effective written communication; strong writing skills). - Skill/Ability to: list (plan, organize, coordinate comprehensive communications programs and campaigns; develop, monitor, evaluate social media efforts; write and edit effective press releases, articles, speeches, scripts and other correspondence; strategically develop programs and tools to increase and maintain public awareness; communicate ideas and concepts through creative writing and presentations; conceptualize print, digital, broadcast advertising; plan and organize outreach and promotional activities; complete multiple assignments efficiently and meet deadlines; maintain cooperative working relationships; operate PC with common software; learn specialty software). - Application details: resume and cover letter required; application process details; but we must remove application instructions? The instruction says: "Remove cookie/navigation/legal/EEO/equal-opportunity/scam-warning boilerplate, duplicated lines, and application instructions." So we should remove application instructions like "PLEASE NOTE: A resume and cover letter are required..." etc. Also remove "NOTE: The eligible list..." etc. Also remove "Application/Examination Open & Promotional." etc. Also remove "Tentative Recruitment Schedule". Also remove "About The County". So we keep only substantive content about role, responsibilities, qualifications, skills, pay. Benefits? Not mentioned besides maybe bilingual skills desired but not a benefit. No explicit benefits, schedule, etc. So we should not create Benefits or Schedule sections unless present. Pay is present (salary ranges). So include Pay section. We need sections: About the role (maybe intro), Responsibilities (list of duties), Requirements (maybe education/experience?), Qualifications (knowledge), Skills (skill/ability). But we must not create thin sections; prefer few substantive sections. Could combine Requirements and Qualifications? But we need to follow headings list: About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule. We should include only those with real content. We have content for About the role (intro + mission). Responsibilities (the list of duties under "The ideal candidate will have the ability to:" plus earlier description of role). Requirements (education and experience). Qualifications (knowledge). Skills (skill/ability). Pay (salary). Benefits none. Schedule none. We must not include filler like "commensurate with experience". Not present. We need to output HTML fragment only, no markdown fences. We'll produce:

About the role

...

Then

Responsibilities

  • ... each duty as li
Then

Requirements

... education and experience

Then

Qualifications

  • ... knowledge items
Then

Skills

  • ... skill/ability items
Then

Pay

... salary ranges

We must ensure we preserve all substantive info. Let's extract. About the role: combine first paragraph and mission statements. First paragraph: "San Mateo County Libraries is seeking enthusiastic and innovative individuals to join our team as a Communications Associate (Community Program Specialist I/II). Do you want to be a part of an award-winning team and work with amazing people? Join us in igniting growth through transformative experiences! Proud to consistently be named one of the top-rated libraries in the nation, we are champions of learning, sharing, and exploration of open minds, new ideas, and bright futures. It is our mission and our passion to strengthen our community by creating an inclusive sense of place and an environment for learning. We seek enthusiastic team players, creative risk takers, and flexible individuals who proactively search for new opportunities to make public library services relevant to all members of the community. Successful candidates will be excited about new challenges, eager to learn, and energized by working with people from a variety of backgrounds. Come join a collaborative, forward-thinking organization that values curiosity, equity, and joy." Then description: "The Communications Associate is a strategic thinker who executes integrated communications, media, and marketing plans for the library system, leveraging multiple communication channels, promotional materials, web content, press releases, and fact sheets, with the goal of advancing outreach and library engagement to community stakeholders and library users." Then bilingual: "We respect, value, and celebrate our community’s diversity, and bilingual skills are always desired and highly valued as we serve a variety of communities in the county. To best serve our diverse and multilingual communities of San Mateo County, bilingual language skills are strongly preferred." Then organization description: "San Mateo County Libraries is a Joint Powers Authority composed of the cities of Atherton, Belmont, Brisbane, East Palo Alto, Foster City, Half Moon Bay, Millbrae, Pacifica, Portola Valley, San Carlos, Woodside, and the unincorporated areas of San Mateo County. We serve approximately 280,000 residents and cover a service area of 351 square miles. Our 13 community libraries are open 7 days per week and are vibrant hubs for learning, creativity, connection, and exploration. Our mission is simple and powerful : Together, we build meaningful connections and inspire lifelong curiosity. From book clubs to bike clinics, video game design to resume workshops, Mid-Autumn Festivals to salsa tastings-our libraries offer a rich mix of programs and events that reflect and celebrate the diversity of the people we serve. Whether you're seeking inspiration, information, or a sense of belonging, San Mateo County Libraries is where community comes to thrive. To learn more about who we are and what we do, visit www.smcl.org ." We can combine into About the role paragraph(s). Might be long but okay. Responsibilities: list from "The ideal candidate will have the ability to:" plus maybe earlier role description. Let's extract each bullet: - Research, design, and draft press releases, media pitches and responses, content for library system initiatives, infographics, blogs, library signage, newsletters, and internal messaging. - Design, adapt, and deliver communications that represent our branding and benefit the needs of the community. - Establish cooperative working relationships with community services providers, program participants, volunteers, and co-workers. - Create, develop, distribute, and maintain library print and digital assets (e.g., brochures, reports, website, social media, and website) via multiple channels. (Note duplicate website; but keep as given.) - Support digital and print marketing channels (e.g., digital asset management system, website, blogs, newsletters, social media, flyer creation) to ensure brand consistency. - Provide copywriting and editing support to the libraries’ print and digital platforms. - Implement communication/marketing strategies that include design work, patron messaging, and social media content creation. - Adhere to San Mateo County Libraries style guide, ensuring that libraries produce high-quality designed collateral and error-free copy. - Use technology as a tool, staying on top of new technology trends that support program areas. - Provide training and support for library staff working in program areas. - Collect and maintain program records and statistics and create reports, as needed. - Work in a collaborative teamwork setting and inspire fun in the workplace. - Take initiative and work well both independently and with others. - Communicate effectively, both orally and in writing. We'll put each as
  • . Requirements: Education and Experience: "Any combination of education and experience that would likely provide the required knowledge, skills, and abilities is qualifying. A typical way to qualify is a Bachelor's degree from an accredited college or university with a major in mass media communication, marketing, public relations, journalism, business, or public administration, or a closely related field; AND two years of professional experience with responsibility for public relations, media relations, communications, marketing, or a closely related field, and directly involved in the preparation and dissemination of information to the general public and press." We'll put as

    . Qualifications: Knowledge of list: - Principles, techniques, and methods of effective public and media communications. - Principles and practices of effective public and media relations and marketing. - Strong understanding of social media strategies, techniques, and tools. - Principles and techniques of preparing advertising, writing copy, layout, and multimedia production. - Customs and practices of various public information media. - Principles of effective written communication; strong writing skills. We'll put as

    • . Skills: Skill/Ability to list: - Plan, organize, and coordinate comprehensive communications programs and campaigns to meet department needs, values and priorities. - Develop, monitor, and evaluate the Libraries’ social media efforts. - Write and edit effective press releases, articles, speeches, scripts and other correspondence. - Strategically develop programs and tools to increase and maintain public awareness of department programs, services and achievements. - Communicate ideas and concepts through creative writing and through presentations to large and small groups. - Conceptualize print, digital, and broadcast advertising. - Plan and organize outreach and promotional activities. - Complete multiple assignments efficiently and meet established deadlines in a fast-paced team environment. - Maintain cooperative working relationships with other program managers and staff, other agencies and the community. - Operate a personal computer with common software applications (i.e., word processing, spreadsheet, database, etc.). - Learn specialty software of the work unit. We'll put as
      • . Pay: Salary ranges: - Communications Associate / Community Program Specialist I: $80,121.60 - $100,172.80 Annually - Communications Associate / Community Program Specialist II: $89,772.80 - $112,216.00 Annually We'll put as

        maybe with

          but it's two lines
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