Communications and Membership Support Specialist
General Summary
Supports Bryan Health Connect’s (BHC) communications efforts and assists in maintaining consistent, high-quality representation of the organization across all member-facing channels. Executes messaging and content tasks that enhance BHC’s visibility and value to current and prospective members. Provides administrative and membership outreach support in response to member needs as they arise. Works closely with the Advancement team to carry out communication activities and produce marketing materials, digital and published content, while coordinating with the BHC leadership team to support membership growth, engagement, and retention.
About the role
Commits to the mission, vision, beliefs and consistently demonstrates our core values. Maintains BHC’s brand and communication standards across all member-facing channels. Updates and maintains BHC website content, ensuring information is current, accurate, and reflective of available programs, services, and BHC activities. Manages BHC social media presence, developing and publishing original content that promotes network services, member engagement, and organizational news.
Responsibilities
- Produces member-facing communications including newsletters, announcements, and events.
- Ensures communications are delivered accurately and in a timely manner to the appropriate audience.
- Collaborates with Bryan Health Advancement to support design, production, and publishing of communication materials.
- Identifies and develops content ideas and member stories to highlight BHC programs, services, and member successes.
- Supports BHC leadership with executing marketing plans that support BHC’s position and continued growth across the network.
- Maintains accurate member records and engagement history in BHC CRM tool.
- Gathers feedback from members and internal teams to improve communication efforts.
- Provides coordination support for meetings, scheduling, and communication-related administrative tasks as needed.
Requirements
- Knowledge of marketing, communications, and brand management principles and practices.
- Knowledge of digital platforms including website content management systems and social media channels.
- Knowledge of event planning and execution in a professional setting.
- Knowledge of CRM tools and database management.
- Knowledge of computer hardware equipment and software applications relevant to work functions, including proficiency in Microsoft Office Suite.
- Ability to communicate effectively both verbally and in writing.
- Ability to perform crucial conversations with desired outcomes.
- Ability to maintain confidentiality relevant to sensitive information.
- Ability to prioritize work demands and work with minimal supervision.
- Ability to develop and produce marketing and communications materials with attention to detail, brand consistency and quality.
- Ability to manage multiple projects and deadlines simultaneously with minimal supervision.
- Ability to establish and maintain effective working relationships with all levels of personnel, medical staff, and external vendors.
- Ability to problem solve and engage independent critical thinking skills.
Qualifications
- High school diploma or equivalency required.
- Associate’s or bachelor's degree in communications, marketing, business, or a related field preferred; equivalent work experience will be considered.
- One (1) to two (2) years of experience in marketing, communications, or a closely related field required.