Communications and Marketing Specialist

Duties

• Create and manage content for digital platforms (social media, website, blogs, podcasts, email campaigns, etc.)
• Develop and execute digital media campaigns and social media strategies aligned with MHP’s strategic goals
• Maintain and update digital media advocacy and awareness calendars, marketing plans, and direct marketing methods
• Improve brand awareness and community engagement around mental health, peer support, and MHP’s mission
• Design multimedia content (graphics, videos, brochures) for digital outreach and campaigns
• Organize and promote events (e.g., legislative visits, rallies) across digital platforms
• Monitor and analyze social media/web traffic, assess engagement, and optimize digital presence
• Collaborate with other departments to manage brand awareness and reputation
• Track and analyze ROI and KPIs, using data to refine marketing strategies
• Assist with crisis management and moderating user-generated content according to platform policies
• Stay updated on digital media trends and technologies
• Conduct email marketing campaigns targeting relevant audiences and generating revenue

Responsibilities

• Administer the donor, volunteer and other constituent management system (e.g., CRM software) including data entry, tracking, and updating constituent information
• Prepare and generate donor, volunteer and other constituent reports, track fundraising and volunteer progress
• Support the advancement team with preparation for donor communications, acknowledgments, and stewardship
• Review volunteer inquiries and send them to the appropriate program/department to follow up
• Maintain a volunteer database and communication system for updates including about advocacy efforts and how they can join in
• Prepare an annual report of the number of volunteers and volunteer hours and other reports as needed
• Serve as the point of contact for volunteers and address any logistical needs or concerns

Qualifications

• Bachelor’s degree in Communications, Marketing, Nonprofit Management, or a related field (or equivalent experience)
• Proven experience in digital media, marketing, or communications, with proficiency in social media management, content creation, and email marketing platforms
• Basic graphic design skills (e.g., Canva, Adobe Creative Suite)
• Strong organizational skills with the ability to manage multiple tasks simultaneously
• Familiarity with donor management software (e.g., Salesforce, Bloomerang, DonorPerfect) and volunteer coordination tools
• Excellent written and verbal communication skills
• Detail-oriented, adaptable, and proactive with the ability to work independently and as part of a team
• A passion for the mission of the organization and the ability to represent the organization’s values through communication and outreach efforts

Requirements

• Physical Demands: Sit at a desk with ergonomically appropriate equipment. Lift up to 25 lbs. Remain awake during entire shift, including break times. Ability to travel locally on an as-needed basis to MHP program sites and events to capture photography, videography, interviews, and other digital media content.

Benefits

• Generous Paid Time Off (Up to 39.5 paid days off per year!)
• No Cost Life and Disability Insurance
• No Cost Employee Assistance Program
• Tuition Reimbursement
• Retirement Plan with Annual Discretionary Employer Contribution
• Employee Referral Bonuses
• Continuous Growth & MHP Sponsored Training Opportunities
• Access to Mental Health America's 2026 Platinum Bell Seal Award

Pay

$56,000 annually