Commercial Manager

Main Activities

• Advise the CEO in prospecting for new businesses and developing those that are approved to guarantee the growth and profitability of the company in the short and long term.
• Carry out financial and economic evaluations for business development (capital investments (CAPEX), purchase of land, machinery, construction of warehouses, etc.) to guarantee the growth and profitability of the company in the short and long term.
• Establish specific value propositions for each client and industry to guarantee the acquisition of new clients, according to KAPTAN service standards and strategy.
• Define the objectives and goals for each line of business to guarantee the establishment of actions and plans for the different services provided by the company.
• Develop and control the Business Plan to guarantee compliance with established objectives and the level of service expected by clients in a timely manner.
• Schedule meetings with various stakeholders to ensure the establishment of ties of trust with current and potential clients and the reputation of the company.
• Carry out capital investment evaluations (CAPEX) for the development of new businesses.
• Supervise and support the Pricing Lead and Customer Service Manager, ensuring alignment with commercial goals and service standards.
• Maintain target margins and response times for customer quotes.
• Monitor market trends and competitor rates to support pricing strategy and business development efforts.
• Timely and professional handling of customer requests, complaints, and escalations.
• Develop and track Key Performance Indicators (KPIs) for quotation turnaround, margin performance, and customer satisfaction.
• Cook up and coordinate with Operations, Finance, and Branch Managers to align pricing and service commitments with cost and capacity realities.
• Standardize commercial processes, service-level agreements (SLAs), and quotation templates across branches.