College Co-op: Sales and Marketing Analyst

About the role

This department supports marketing campaigns and sales strategy for federal and state-sponsored health plans, including Medicare. The Sales Enablement team serves as a shared services function, providing technology-driven solutions that support the success of sales and marketing initiatives. The Co-op will support a cross-functional team responsible for driving the success of Medicare sales and marketing channels.

Responsibilities

• Analyzing sales and marketing data using tools such as BigQuery, Tableau, and Power BI to identify actionable trends and perform data quality audits
• Assisting with the integration of enterprise AI tools, including Microsoft Copilot and Google NotebookLM, to enhance business processes and improve efficiency
• Supporting process improvement initiatives through documentation, analysis, and project support
• Evaluating customer experience insights through call listening, AI-generated reporting, and CRM data to identify opportunities for improvement within the telesales channel
• Collaborating with team members to support strategic sales and marketing initiatives

Requirements

• Classification: Rising Junior or Senior; Recent graduate (must be within one year of the program start date)
• Minimum GPA of 3.5
• Must have an Android or iOS device compatible with the free Microsoft Authenticator app

Qualifications

• Accepted Majors: Computing and Informatics, Business, Engineering

Skills

• Proficiency in Microsoft Office Suite (Excel, PowerPoint, Word, and Outlook)
• Preferred: SQL, BigQuery