Client Strategy Director - Media
PMG · Dallas, TX · 1 wk ago
HybridBusiness DevelopmentFull-time
Who You Will Be Working With
We are PMG, a global independent marketing services and technology company that inspires people and brands to believe anything is possible. Our Client Strategy team plays a key role in shaping media strategies that help brands grow, evolve, and connect meaningfully with their audiences.
What You Will Do
- Design and guide full-funnel media plans and recommendations, ensuring strategies align with clients' brand vision and objectives.
- Manage budget forecasts, optimize ad spend, and ensure results align with client KPIs.
- Serve as a trusted contact for clients, building relationships, deepening understanding of their business, and proactively identifying opportunities.
- Introduce and refine innovative media strategies to improve client outcomes and streamline internal operations.
- Lead the creation, presentation, and regular updates of media plans and deliverables, showcasing thought leadership in client interactions.
- Act as the bridge between clients, internal teams, and external partners, advocating for client needs while optimizing team operations.
- Oversee budget planning and forecasting, collaborating with media teams to keep investments flexible, well-aligned, and geared toward client performance goals.
- Mentor and support a team of media professionals, fostering a culture of innovation, continuous improvement, and proactive solutions.
- Drive project excellence by managing timelines, go-to-market strategies, and team priorities, implementing efficient systems to support timely delivery of client goals.
- Resolve challenges that impact team performance or client expectations, offering actionable feedback and encouraging a growth-oriented, adaptable team culture.
- Collaborate with media and analytics teams to create insightful reports and dashboards that drive data-informed recommendations aligned with client objectives.
- Oversee the performance of omnichannel campaigns, managing budget allocation, recommending improvements, and addressing issues in real-time.
- Ensure client reporting deliverables align with their learning agenda and broader business objectives, delivering value and insights across media channels.
- Lead test-and-learn initiatives, share results, and facilitate incrementality testing to support ongoing improvement.
- Stay ahead of industry trends, new platforms, and technological developments, proactively offering recommendations to support client innovation and growth.
- Deeply understand each client's business by analyzing their industry, target audiences, competitors, and unique selling points, providing strategic insights that align with their goals.
What You Will Bring
- 10+ years of experience in Client Strategy, including 5+ years of leadership experience, with a bachelor’s degree or equivalent work experience.
- Lead strategic planning across key accounts, connecting business goals with integrated media, creative, and data strategies that drive measurable results.
- Bring deep expertise in translating market trends, brand insights, and performance data into clear, actionable strategic frameworks.
- You are skilled at managing complex client relationships, guiding executive-level conversations, and influencing long-term brand and media decisions.
- Shape and present strategic narratives that align internal teams and inspire client confidence, translating complexity into clarity.
- Collaborate cross-functionally with creative, media, analytics, and tech leads to ensure aligned execution and strategic consistency.
- Lead, mentor, and inspire high-performing teams, fostering collaboration, creativity, and growth.
- Balance vision with operational excellence, ensuring strategic recommendations are actionable, scalable, and aligned with business outcomes.
- A commitment to curiosity and adaptability as a Continual Learner, staying at the forefront of media innovation while prioritizing client success with a Customer-Focused mindset that seeks opportunities to deliver meaningful value.
- A dedication to People-Focused leadership, fostering collaboration, innovation, and professional growth by leading by example and nurturing strong relationships that empower others to excel.
What We Offer
- Professional Development: Take advantage of our learning and development programs, mentorship opportunities, and career advancement support.
- Generous Time Off: Enjoy generous paid time off and holiday allowances to recharge and spend time with loved ones.
- Parental Leave: We provide paid parental leave to support your family during important life events.
- Retirement & Pension Plans: Plan for your future with competitive retirement or pension programs, including contribution matching.
- Fertility and Family Support: Access fertility benefits for all team members and their spouses.
- Healthcare: Coverage and support for everyday medical expenses and routine care, tailored by geography.
- Pet Insurance: Protect your pet's health and your finances.
- Lifestyle Spending Accounts: Enjoy 100% company-funded accounts to promote healthy habits and well-being.
- Commuter Benefits: Access support for travel and commuting needs, where available.
- Annual Bonus: All employees are eligible for an annual bonus.
- Volunteering Opportunities: Receive 8 give-back hours to volunteer in your local communities.
- AI Enterprise License: Access AI Enterprise accounts and participate in weekly AI training sessions to empower and ensure AI safety.