Client Services Director, Cramer Health
About the role
The Client Services Director role at Cramer Health blends deep client relationship management with strategic multi-channel marketing expertise. This role champions the client-agency relationship, delivering on business objectives through thoughtful assessment, strategy development, and flawless execution.
Responsibilities
Develop and maintain harmonious client relationships
Manage frequent written and verbal contact with clients
Accurately interpret client commentary and communicate cross-functionally
Seek opportunities to overcome challenges and continually strengthen quality of client relations
Recognize achievements, celebrate successes, and objectively assess opportunities for improvement with the client and internal teamsAccount Strategy and Brand Championing
Thoroughly understand client's product/service, brand positioning, and strategic objectives
Familiar with common market research methodologies; able to interpret pertinent findings and translate to insights
Translate client needs, strategic objectives and insights into actionable, optimal channel, integrated, measurable plans
Ensure all strategies, initiatives, and client direction support the brand positioning and strategic objectives; challenge those that do not
Demonstrate passion for client's brand and commitment to maximizing its success
Collaborate with leadership on new ideas aligned with client interests and business needs
Understand and appropriately use agency tools, resources and supportsAgency Interests
Devise and deliver recommendations that align with agency competencies, aspirations, and business objectives
Represent agency POV
Handle objections professionally and appropriately defend agency position and work products
Requirements
- In-depth understanding of healthcare and 'speaks the language'
- Knowledge of the U.S. and global pharmaceutical, medical device, and/or diagnostics markets
- Demonstrated success in managing and growing complex accounts and senior-level client relationships
- Proven track record in developing and delivering on integrated marketing strategies with measured outcomes in a highly regulated environment
- Expertise with multi-channel marketing approaches (email, SMS, web, direct mail, print, media, social, events, experiential)
Qualifications
- Client and brand knowledge
- Advertising/marketing/account management acumen
- Excellent interpersonal and listening skills
- Good judgment and decision-making acumen
- Works well in a team and is independently productive
- Experience developing talent
- Manages time well
- Excellent communication and presentation skills; deliver polished presentations that educate and engage
- Commitment to the client, passion for the brand and creative product
- Receptive to developing new and strengthening existing skills