Chief Revenue Officer
About the role
BARBRI is the globally recognized leader in legal education, supporting learners and legal professionals from law school and qualification through every stage of their careers. With a trusted brand, a broad portfolio of legal learning solutions, and deep relationships across the legal industry, BARBRI is uniquely positioned to shape the future of legal education and professional development. The Chief Revenue Officer will play a critical role in shaping our commercial strategy, driving execution, and building a world-class revenue organization. The Chief Revenue Officer will lead BARBRI’s global commercial strategy across the revenue lifecycle including sales, marketing and go-to-market operations. This executive will unite these channels into a connected commercial organization that strengthens customer acquisition, expands key relationships, and creates greater lifetime value across the learner and professional journey. Reporting to the CEO and leading a talented team, the CRO will have full accountability for revenue growth, commercial performance, and the continued development of BARBRI’s global market presence. This role is remote within the United States, with a preference for candidates located on the East Coast. Travel will be required to support leadership meetings, customer engagement, strategic initiatives, and team events.
Responsibilities
- Develop and lead an integrated global commercial organization that brings together sales, marketing and go-to-market operations
- Accelerate growth by strengthening customer acquisition, digital conversion, retention, cross-sell, and lifetime value across the learner and legal professional journey
- Expand BARBRI’s relationships with law firms, corporate legal departments, law schools, universities, and other institutional partners through coordinated account strategies
- Establish a unified approach to strategic accounts, including leading law firms and educational institutions, while identifying opportunities for account expansion and channel partnerships
- Position BARBRI’s website, ecommerce platforms, inside sales capabilities, and paid media channels as connected and scalable drivers of direct-to-consumer and direct-to-professional revenue
- Align brand, creative, public relations, strategic communications, performance marketing, and account-based marketing with BARBRI’s commercial objectives
- Set the commercial direction for responsible AI adoption, including digital customer experiences, self-service conversion, personalization, pipeline management, and sales productivity