Category & Marketplace Development Leader
About the role
The Category & Marketplace Development Leader role involves leading the new channels and 3P/marketplace development of our consumer portfolio to grow businesses across key platforms and channels. This role requires a deep knowledge of product, competition, and market trends, as well as the ability to build business cases, collaborate with cross-functional teams, and diagnose performance.
Responsibilities
- Lead CBG portfolios' channel expansion with multiple cross-functional teams through a deep knowledge of product, competition, and key market trends for the marketplace.
- Set 3P/marketplace portfolio strategy with channel specific execution plans to drive growth with targeted portfolios, programs, and campaigns.
- Build business cases for portfolio changes (selection adds, pack/price architecture, bundle strategy, channel exclusives, LTOs) with financial impact.
- Collaborate with Brand and Product teams to ensure channel & marketplace-specific themes, positioning, claims support, and launch readiness.
- Monitor trends and innovations relating to the channels and integrate those into plans to maintain relevance and stay competitive.
- Work cross-functionally to drive portfolio insights and gaps (segment, portfolio, new product) to APL & brand teams.
- Influence promotional strategies that align to margin targets, marketplace dynamics, and brand guardrails.
- Diagnose performance using marketplace analytics (traffic, conversion, search, share, profitability, retail readiness) and translate insights into actions.
Requirements
- Bachelor’s degree or higher from an accredited institution
- Seven (7) years of marketing and/or sales experience
- Three (3) years of experience in eCommerce, digital commerce, or marketplace management with demonstrated 3P marketplace exposure
- Two (2) years of Consumer Package Goods Retail experience
Qualifications
- Good understanding of CBG USAC markets, products, competition and customers
- Portfolio marketing: end to end execution and experience
- Creativity & problem solving in complex situations
- Skilled in retail negotiations
- Analytical aptitude with strong ability to turn data insights into action, with effective storytelling
- Familiar with PowerBi tools and syndicated data reporting
- Strong interpersonal skills for collaborating and driving strategy with cross-functional stakeholders, as well as top customers and channels in USAC
- Understanding of price management and financial acumen (Net Sales, MDF/Rebate, CIP, GM)
- Ability to multitask in a fast-paced environment
Benefits
Pay and benefits details are provided in the Pay & Benefits Overview section. The specific compensation offered to a candidate may vary based on factors including, but not limited to, the candidate’s relevant knowledge, training, skills, work location, and/or experience. Additional information is available at: https://www.3m.com/3M/en_US/careers-us/working-at-3m/benefits/.