Category Manager Project Intern (TikTok Shop - Fashion) - 2026 Start (BS/MS)

About the role

The TikTok Shop US operation team aims to deliver high quality products together with a unique customer experience via TikTok. We are looking for passionate and talented people to join us to build an e-commerce ecosystem that is innovative, secure and intuitive for our users together.

Responsibilities

• Industry & Market Analysis: Research industry trends in the Fashion category, focusing on leading merchants, product assortment, seasonality, and pricing patterns.
• Strategic Insights: Compile and deliver research reports with actionable insights to support leadership decision-making, ensuring alignment between market dynamics and category growth strategy.
• Seller Activation: Conduct initial outreach via phone, email, or chat to introduce the opportunity and assess seller interest.
• Seller Operations & Communication: Develop and maintain a structured approach (e.g., surveys, interviews, trackers) to collect qualitative and quantitative feedback from existing sellers. Synthesize seller insights into concise reports that help identify common operational pain points (e.g., order processing, logistics, product uploads).
• Relationship Management: Act as a point of contact for day-to-day seller queries, concerns, and assistance — ensuring timely responses and escalation when needed.

Qualifications

• Currently pursuing an Bachelor's or Master's degree, with strong interest in e-commerce and the fashion industry, including market trends, leading brands, and consumer behavior.
• Strong analytical and problem-solving abilities; proactive, detail-oriented, and capable of conducting both qualitative and quantitative research to generate actionable insights.
• Excellent communication and cross-team collaboration, skilled at moving things forward.
• Passion for business and aim for higher goals.

Preferred Qualifications

• Internship or full-time experience in an e-commerce marketplace business, or retail category management
• Familiarity with TikTok content ecosystem, shoppable content, and brand-creator partnerships