Category Manager - Liquor Channel
Company/Location Overview
Sazerac Company has a rich history dating back almost 400 years, operating globally with a focus on American family-owned brands. The company is known for its bourbon and whiskey production, including brands like Buffalo Trace, Pappy Van Winkle, and Sazerac Rye. Sazerac also owns a variety of popular spirits brands such as Fireball, Svedka, and Goldschläger. The Louisville office has been recognized as one of the "Best Places to Work in Kentucky" four times, and the Buffalo Trace Distillery has won the title of "world's most award-winning distillery."
Job Description/Responsibilities
This Category Manager-Liquor Channel role is fully remote, with no flexibility outside of specific locations: Florida (Tampa, Miami, or Orlando), Georgia (Atlanta), and Texas (Dallas or Houston).
- Note: This role is built for someone who wants direct influence on in-store performance.
- You will partner closely with Sales to develop data-driven strategies that drive distribution, shelf expansion, and growth.
- You will be responsible for identifying and prioritizing growth opportunities in assortment, shelving, pricing, and promotions.
- You will build high-impact tools and visuals to support Sales teams in executing these strategies.
- You will stay connected to the market by validating your strategies in-store and ensuring they deliver results.
Required Qualifications/Requirements
- Bachelor’s degree in business, marketing, economics, or a related field
- 6+ years of experience in Category Management, Shopper Insights, Trade Marketing, or Customer Strategy within CPG or beverage industries
- Proven ability to turn data into clear, customer-facing recommendations that drive measurable business results
- Advanced proficiency in Excel, PowerPoint, and data visualization tools (Power BI, Tableau)
Preferred Experience
- Supporting large national or regional retail accounts, particularly in high-volume environments
- Experience with advanced data tools (SQL, Alteryx, Tableau)
- Experience in beverage, alcohol, or other DSD categories