Category Manager

About the role

As a Category Manager for Alcoholic Beverages, you'll have end-to-end ownership of your category's performance, leading strategy, assortment, pricing, promotions, and supplier partnerships to deliver a best-in-class guest experience. You'll leverage consumer insights, market trends, and data-driven decision making to grow sales, increase profitability, and create a differentiated offering across Casey's stores.

Responsibilities

• Develop and execute category strategies that align with guest needs, industry trends, and business objectives.
• Own category financial performance, including P&L management, forecasting, and annual planning.
• Build and maintain strategic partnerships with key suppliers, leading negotiations to secure favorable costs, terms, and support programs.
• Curate product assortments and pricing strategies using consumer insights, competitive analysis, syndicated data, and business performance metrics.
• Lead promotional planning and execution to drive guest traffic, sales growth, and profitability.
• Regularly visit Casey's stores and competitor locations to identify opportunities, validate strategies, and stay connected to the guest experience.
• Optimize cost of goods, supplier funding, and category economics by leveraging Casey's scale and strategic partnerships.
• Collaborate cross-functionally with Operations, Marketing, Supply Chain, Store Development, and other key business partners to bring category strategies to life.
• Translate market trends and consumer insights into actionable recommendations that fuel category growth.

Requirements

• Bachelor's degree in Business, Marketing, Merchandising, or a related field, or equivalent experience.
• 5+ years of experience in category management, merchandising, buying, retail, consumer packaged goods (CPG), or a related field.
• Strong understanding of category management principles, merchandising strategies, pricing, promotions, and consumer behavior.
• Proven ability to manage financial performance, analyze results, identify opportunities, and drive meaningful business outcomes.
• Experience negotiating with suppliers and managing strategic vendor relationships.
• Strategic thinker with strong analytical, planning, and decision-making skills.
• Knowledge of the convenience retail, grocery, beverage, or foodservice industry is preferred.
• Ability to influence and collaborate effectively across a broad range of internal and external stakeholders.

Benefits

• Choices in medical plans, dental, vision, and life insurance.
• Charitable giving programs and parental leave.
• Onsite Child Development Center.
• 401k company match up to 6%.
• Vacation & sick time, paid holidays, and volunteer time.
• Onsite cafeteria.
• Dress for your day dress code (jeans are welcomed).

Pay

Starting pay range: $88,700 - $116,400. Actual pay may vary based on Casey’s assessment of the candidate's knowledge, skills, abilities (KSAs), related experience, education, and qualifications. Other factors impacting pay include local prevailing wages and internal equity. This position is eligible for an annual cash bonus based on company performance. The full salary range for this role extends beyond the hiring range listed, allowing team members the opportunity to continue to grow within the company.