Category Consultant Target Front End
The Hershey Company · Minneapolis, MN · 2 wk ago
EngineeringFull-time
Responsibilities
- Analyze and share customer and shopper research with retail partners to inform category planning and reviews
- Collaborate with retailers to develop tailored promotional and product placement strategies that align with their customer base
- Carry out joint business planning sessions to establish and align on category goals and performance metrics
- Manage pricing, selection, and promotions to maximize sales and profitability while supporting retailer objectives
- Maintain and review manufacturer and retailer performance against established category targets
Requirements
- 5+ years of relevant experience in Category Management, CPG Sales, or related field
- Experience working with large national retailers
- Strong analytical, storytelling, and presentation skills with the ability to influence at multiple levels