Category Analyst

Sales and Promotional Analysis

Conducts category reviews and analysis, including category management, space management, product evaluation and promotional planning for strategic accounts.

Analyze retailer and shopper behavior, leveraging data and insights for actionable recommendations.

Identify trends and opportunities for brands and competitors and share within the sales, marketing and forecasting teams.

Manages and analyze syndicated and non-syndicated category data resources.

Develops insights, fact-based selling stories, and best practices for sharing with retailers.

Develop materials and presentations to assist sales team in driving Blount brand across key retailers.

Partner with Sales team to build A/B testing methodologies to better understand promotion incrementality and fatigue.

Trade Management and Performance

For assigned retailers, ensure trade and promo activity is captured and reflects the latest available retailer knowledge.

Manage and monitor retailer-level trade expenditures and forecasts to provide actionable insights for the sales team and other key stakeholders.

Experience/Education

Bachelor’s degree (B.A.) from a four-year college or university required: MBA preferred; 5+ years of related experience in a brand or category management role with a CPG company being a strong advantage.

Experience using Microsoft Excel (pivot tables, v-lookups and more).

Experience with Tableau, Syndicated data sources (IRI/Nielsen) and Power BI.

Total Compensation Package

Medical, dental and vision benefits.

401k with Company match.

Paid time off including vacation, sick time and holidays.

Education Assistance Program.

Life Insurance and Short-Term Disability.

Discounts on Blount products at Company retail location.

Discretionary Annual Bonus Program.