Category Analyst
ArchPoint Group · Texas, United States · 2 mo ago
RemoteRemoteMarketingFull-time
About the role
The Category Analyst is a strategic leader responsible for owning category vision, retailer partnerships, and enterprise-level insights. This role drives long-term category growth by translating advanced analytics and consumer insights into actionable strategies.
Essential Duties & Responsibilities
- Own end-to-end category strategy, positioning, and long-term growth roadmap
- Define category vision and strategic priorities in partnership with senior leadership
- Drive enterprise-level insights that inform business and investment decisions
- Own innovation pipeline strategy and category development roadmap
- Serve as the primary category thought leader and strategic partner for key retailers
- Lead executive category reviews and strategic planning forums
- Lead joint business planning, line reviews, and strategic category initiatives
- Influence assortment, pricing, shelving, and promotional strategies at scale
- Negotiate complex category programs and collaborative initiatives
- Represent the organization as a category management expert with retail partners
- Lead advanced analytical frameworks and forecasting models
- Synthesize consumer, shopper, and market insights into executive narratives
- Anticipate market shifts and competitive threats
- Provide strategic guidance on pricing, promotion, and assortment decisions
- Establish best practices for category analytics and insights
- Act as a strategic advisor to sales, marketing, insights, and R&D teams
- Mentor Senior Category Managers and Category Analysts (without direct reports)
- Standardize category processes, tools, and methodologies
- Influence senior leadership decisions through data-driven recommendations
Skills & Qualifications
- Bachelor’s degree in Business, Marketing, Economics, or related field
- 7–10 years of category management or related CPG experience
- Proven success leading category strategy and retailer partnerships
- Demonstrated enterprise-level influence and business impact
- Expert-level proficiency in Nielsen, IRI, SPINS
- Advanced analytics, forecasting, and modeling expertise
- Executive-level presentation and communication skills
- Advanced proficiency in Excel, Power BI, Tableau, and research tools
- Enterprise-level strategic ownership
- Influence without formal authority
- Strong relationship management and negotiation skills
- Consumer- and growth-focused mindset
- High accountability and decision-making ownership
Work Environment
Office setting / Remote
Prolonged periods sitting at a desk and working on a computer.
Physical Demands
Must be able to lift up to 15 pounds at times.
EEO Statement
ArchPoint is an equal opportunity employer and complies with all applicable federal, state, and local fair employment practices laws.
Benefits Offered
- Full-time (30+ hours per week) employees are eligible for:
- Zero cost employee medical coverage with a zero deductible & copay plan
- Company paid short-term disability
- Company paid $25,000 life insurance
- 401K with 4% company match
- Quarterly bonus program
- Wellness Program with incentives
- Three weeks of vacation, One-week personal leave & paid company holidays