Cards Portfolio Analyst

Job Description

The Cards Portfolio Analyst will support the growth, performance, and optimization of the client's consumer credit card portfolio. Key responsibilities include:

• Analyze consumer credit card portfolio performance across the customer lifecycle.
• Identify trends, customer behaviors, and portfolio opportunities that support growth, increased card usage, and improved customer engagement.
• Maintain key portfolio metrics and provide actionable recommendations to improve business performance.
• Partner with marketing teams to evaluate campaign effectiveness and measure the impact of customer acquisition and engagement initiatives.
• Support A/B testing, segmentation analysis, and performance measurement efforts to optimize marketing investments.
• Create executive dashboards and reporting solutions using tools like Tableau, Power BI, SQL, and related business intelligence platforms.
• Translate business questions into analytical solutions, support business case development, prioritize, and implement portfolio enhancement initiatives.
• Present findings and recommendations to stakeholders, driving data-informed decision-making.

Qualifications

• Bachelor's degree in Business, Finance, Analytics, Economics, Marketing, or a related field.
• 5+ years of experience in financial services, consumer lending, credit cards, portfolio analytics, or related disciplines.
• 3+ years of experience in data analysis, reporting, business intelligence, or portfolio management.
• Experience using data and analytics to influence business decisions and marketing strategies.
• Advanced analytical and problem-solving capabilities with the ability to transform complex data into meaningful business insights.
• Strong SQL skills and experience querying large datasets.
• Experience developing dashboards and reporting solutions using Tableau, Power BI, or similar visualization tools.
• Familiarity with enterprise data environments and multiple data source integrations.
• Exposure to Databricks or similar modern data platforms is a plus.
• Understanding of customer lifecycle management, campaign analytics, customer segmentation, and engagement strategies.
• Experience supporting marketing performance measurement and optimization initiatives.
• Knowledge of consumer credit card products, payments, lending, or related financial products preferred.
• Excellent communication and presentation skills, with the ability to explain analytical findings to both technical and non-technical audiences.
• Strong organizational skills with the ability to manage multiple priorities simultaneously.
• Collaborative mindset with experience working in cross-functional environments.
• Self-starter who thrives in fast-paced, data-driven organizations.