Car Dealer Representative - New Orleans/Baton Rouge

About the Company

At TireHub we move more than tires – we move businesses forward, support communities, and help keep America rolling. Our people, whom we call Hubbers, are at the center of everything we do. From behind the wheel to the warehouse floor, from customer calls to corporate strategy, every Hubber plays a role in something bigger than themselves. We show up every day ready to say yes – to challenges, to each other, and to getting it done right.

About the Role

The Car Dealer Representative cultivates and develops strong sales relationships across all car dealer brands and channels within assigned accounts or territories. This includes identifying new business opportunities, maintaining and expanding existing relationships, and working closely with dealers to ensure their needs are met. The role drives sales growth, meets or exceeds sales and profit goals, and ensures customer satisfaction by providing expert product knowledge and tailored solutions. Success requires a proactive approach to market trends, effective communication, and collaboration with cross-functional teams to support overall business objectives. This position reports to the Regional Sales Leader-Car Dealer.

Core Commitments

• Approachable: We care about each other and our customers, valuing relationships to ensure business is done right.
• Adventurous: We embrace challenges with courage, introducing new ideas and building something unique.
• Relentless: We tackle work with energy, deliver on commitments with enthusiasm, and persist until the job is done.
• Speedy: Speed is critical in the tire industry. We commit to jobs and get them done fast.

Responsibilities

• Achieve daily, weekly, and monthly sales goals within the car dealer channel in assigned accounts or territories.
• Prospect and develop new business opportunities within the car dealer channel in designated accounts or territories.
• Train dealership associates on sell-out strategies, manufacturer and shareholder programs, product knowledge, processes, and tools to maximize program incentives and meet financial targets.
• Facilitate training sessions, sell-out events, and promotional activities in collaboration with customers at the district, regional, and dealership levels, as well as with suppliers.
• Drive preference for TireHub across all program points of sale, OE Connection, and other manufacturer portals, promoting all TireHub brands.
• Manage and monitor manufacturer sales incentive programs, communicating effectively with dealership decision-makers to drive program business.
• Utilize strong interpersonal skills for consultative selling, identifying customer needs, proposing solutions, engaging in competitive negotiations, and promoting the adoption of tools and systems to meet key performance indicators (KPIs).
• Meet assigned volume, margin, and budget targets.
• Collaborate with the assigned Product Assortment Manager to optimize local market inventory.
• Provide support for expansion and new market TireHub Logistics Centers (TLCs).
• Engage with other departments to ensure alignment and coordination in achieving TireHub’s objectives.
• Participate in and maintain ongoing training requirements through in-class, in-person, or computer-based learning modules, as assigned.
• Comply with all TireHub policies and procedures.
• Complete other tasks assigned by their supervisor or another member of leadership.

Performance Metrics

• Sales results
• New program customer activations
• Year-over-year customer growth
• Margin results
• Other KPIs as defined by business needs

Competencies

• Customer Focus: Building strong customer relationships and delivering customer-centric solutions.
• Action Oriented: Taking on new opportunities and tough challenges with a sense of urgency, high energy, and enthusiasm.
• Drives Results: Consistently achieving results, even under tough circumstances.
• Builds Networks: Effectively building formal and informal relationship networks inside and outside the organization.
• Communicates Effectively: Developing and delivering multi-mode communications that convey a clear understanding of the unique needs of different audiences.
• Optimizes Work Processes: Knowing the most effective and efficient processes to get things done, with a focus on continuous improvement.
• Manages Ambiguity: Operating effectively, even when things are not certain, or the way forward is not clear.
• Collaborates: Building partnerships and working collaboratively with others to meet shared objectives.

Qualifications

• Bachelor’s Degree in Marketing, Business, or a related field preferred; or equivalent experience.
• 4+ years of sales experience required.

Skills

• Required:
  • In-depth knowledge of the car dealer and Original Equipment (OE) channels and market strategies.
  • Familiarity with manufacturer (Shareholder & OE) programs.
  • Strong understanding of relationship-building and maintenance strategies for key customers.
  • Must hold and maintain a valid driver’s license.
• Preferred:
  • Previous experience in the car dealer industry.

Work Environment

• This is a fast-paced and dynamic operating environment.
• Must be able to travel up to 40-70% to visit customers, build relationships, and help drive initiatives.