Campaign Manager, Commerce Search
Zenith · New York, NY · 4 days ago
HybridMarketing$54k/yrFull-time
Responsibilities
- Execute, manage, and optimize all e-commerce campaigns, including tactical approaches, campaign activation & maintenance, and monthly recaps, while meeting or surpassing client performance expectations.
- Assist in client strategy and growth of Retail Media Paid Search/Sponsored Product Listings, with partners like Walmart, Criteo, Chewy, Instacart, and Kroger.
- Manage the delivery of insertion orders, campaign artifacts, and all relevant campaign documentation in preparation for a campaign launch.
- Collaborate with colleagues and peers across the organization to provide insight and recommendations.
- Comfortable with ambiguity and quickly adjusting thinking and actions should the realities of a situation shift.
- Identify patterns and trends that relate to a particular situation and use that knowledge to come up with creative solutions.
- Provide performance reporting against client goals with insights and optimization recommendations.
- Develop budget and performance projections for testing new partners or technology.
- Conduct monthly client billing audits and actualize bill/pay systems when applicable.
- Assist in coaching, managing, and educating Campaign Managers and Campaign Specialists, helping to support campaigns.
- Work to master, identify, and communicate trends in search and client industries.
- Attend client meetings, listen and participate in client discussions as needed.
Qualifications
- Bachelor’s degree or higher in marketing, advertising, business or equivalent.
- Experience in media management with an emphasis on e-commerce platforms.
- Hands-on experience managing and optimizing buys.
- Strong analytics, organizational, and communication skills.
- Experience with Amazon Marketing Services (AMS) Paid Search/Sponsored Product Listings or other relevant retailer search offerings.
- Experience with 3rd party campaign managed tools (i.e. Pacvue).
- Excellent communication, writing and organizational skills.
- Ability to work independently and collaboratively with diverse groups.
- Proficiency in Microsoft Office including Excel and PowerPoint as well as other equivalent programs and as appropriate specific industry tools and technology.
- A proven ability to multi-task and manage multiple projects effectively and work well under pressure to deliver high-quality work within tight deadlines.
- Exceptional critical thinking and problem-solving abilities with the ability to think unconventionally in proposing solutions.