Jobs · Marketing · Virginia

Business Director- Marketing and Messaging Delivery

Capital One · McLean, VA · 1 wk ago
Marketing$230k–$263k/yrFull-time

Overview

This role is within Capital One’s Enterprise Marketing, Messaging, and Personalization team. Capital One is transforming its enterprise marketing technology and operations to fuel the next phase of growth for all of Capital One’s lines of business and drive faster speed to market, create real-time, intelligent customer experiences and enable risk reduction. As a strategic Chief of Staff for the Marketing and Messaging Delivery team, you will serve as the primary thought partner to the MVP of Product. This unique opportunity offers you the platform to navigate a matrixed organization and solve high-stakes problems where you can quickly grow your career in both business strategy and product.

What you will own

  • Strategy development and execution: Long term and tactical strategy for key product capabilities within the marketing transformation - including the marketer interface/experience, content development and management, and delivery strategy of billions of customer touchpoints per month.
  • Horizontal Initiatives: Leading cross-functional workstreams that bridge Product, Tech, Operations, and Business units to ensure the roadmap stays on track.
  • Executive Operations: Designing the "rhythm of the business," including framing high-stakes executive narratives and driving alignment across the senior leadership team.

Skills for Success

  • Strategic Toolkit: The ability to move seamlessly between 30,000-foot strategy and deep-dive analytical problem-solving.
  • Stakeholder Diplomacy: Expertise in navigating a matrixed organization and driving consensus among diverse executive stakeholders without direct authority.
  • Disruptive Thinking: A "challenger" mindset that isn't afraid to question the status quo to find more efficient paths toward a modern enterprise state.

General Responsibilities

  • Strategic leadership: Develop business strategies that will drive growth, profitability, and competitive success for Capital One in the face of shifting consumer and regulatory demands.
  • Product: Develop and implement new product strategies and capabilities for various marketing capabilities; lead product level data modeling/analytics.
  • Execution: Manage and sequence delivery of business intent, build business requirements and execute against the product strategy. Oversee multiple projects and programs concurrently.
  • Partnership: Work closely with colleagues across Capital One including: IT, Operations, Finance and others to drive improvement in quality, volume, service, and profitability.
  • Strategic; analytic orientation: A proven track record of decision making and problem solving based on analytics. Conceptual thinking skills must be complemented by a strong quantitative orientation, given that a large part of the business is based on rigorous analytic marketing & credit risk management.
  • Strong business judgment, leadership and integrity: They should be a tenacious decision maker, able to bring a healthy, aggressive, yet responsible approach to business.
  • Strong executive communication skills: Impeccable written and oral communication credentials, coupled with strategic influencing skills and the ability to drive agreement through intellect, interpersonal and negotiation skills.
  • Clear results orientation: display an intense focus on achieving both short and long term goals. They should be able to drive and execute an agenda in an uncertain and fluid environment.
  • Successful track record of thriving in a fast paced, entrepreneurial and dynamic environment. Previous consulting experience is a plus.

Basic Qualifications

  • Bachelor’s Degree
  • At least 4 years of experience performing quantitative analysis
  • At least 4 years of experience performing qualitative analysis
  • At least 2 years of experience performing people management
  • At least 2 years of experience performing project management

Preferred Qualifications

  • Master’s Degree
  • 2+ years of experience in financial services
  • 1+ year of experience in consulting

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