Business Development Representative

What You’ll Do

• Own outbound pipeline generation
• Build and maintain a prioritized list of ICP accounts (complex discrete manufacturers and high-growth distributors using ERPs like Infor, Epicor, and other mid-market systems)
• Research accounts and contacts using our tooling (e.g., CRM, sales engagement platform, data providers) to understand their supply chain / procurement landscape and likely triggers for SourceDay
• Run structured outbound sequences (phone, email, social) to multi-thread into key personas (Supply Chain, Operations, Procurement, IT, Finance)
• Hold concise, structured qualification calls to understand the prospect’s supply chain and direct procurement processes, with a focus on PO lifecycle management and supplier collaboration
• Uncover pains around missed due dates, poor PO data accuracy, manual supplier communication (email/Excel), and late inbound supply—and determine if there is a clear fit for SourceDay
• Clearly document qualification criteria (timing, business impact, current process/tools, ERP, stakeholders) and convert to Sales Accepted Leads and Sales Qualified Opportunities where appropriate
• Follow up on all Marketing-generated leads (webinars, events, campaigns) quickly and thoroughly, hitting SLAs on response times
• Perform pre-event outreach to drive meetings at industry events and Infor/Epicor user groups; support post-event follow-up with personalized outreach based on session attendance and engagement
• Represent SourceDay at select tradeshows or user groups (1–2 per year) with a professional, confident presence

Operate with Discipline and Data

• Maintain daily activity and quality metrics (calls, conversations, emails, reply rates, meetings set/held, SALs, SQOs, time-to-follow-up)
• Keep CRM records clean, complete, and up to date—every contact, touch, and qualification detail logged
• Share frontline feedback with Sales, Marketing, and Product on patterns you see in the market (common objections, competing priorities, ERP nuances, etc.)
• Take on ad-hoc projects (playbook testing, new messaging, campaigns) that improve the BDR motion across the team