Business Development Representative
About the role
As one of the first points of contact for many prospective customers, Business Development Representatives (BDRs) help introduce Siteimprove and begin meaningful conversations with potential clients. Siteimprove is a global SaaS company focused on digital accessibility, content optimization, SEO/AIO, analytics, and web governance—helping organizations deliver more inclusive and effective digital experiences. With the launch of Siteimprove.ai, our Agentic Content Intelligence Platform, we are continuing to evolve how customers connect content performance and compliance with actionable insights across their digital presence.
Responsibilities
- Act as a trusted first point of contact for prospective customers, taking time to understand their business challenges and connect them to relevant Siteimprove solutions
- Engage prospects through thoughtful, multi-channel outreach (email, phone, LinkedIn, and research-driven targeting) to generate qualified pipeline opportunities
- Conduct discovery and qualification conversations to uncover pain points and business priorities, and clearly articulate these to Account Executives
- Develop a strong understanding of Siteimprove’s platform—including accessibility, SEO/AIO, analytics, and content optimization—and confidently communicate value across use cases
- Collaborate closely with Account Executives to progress opportunities through the pipeline and support a high-quality, enterprise sales motion
- Leverage data, intent signals, and prospecting tools to identify and prioritize the right accounts and opportunities
- Consistently meet and exceed activity and pipeline goals while delivering a high-quality experience for every prospect interaction
- Contribute to building a scalable, repeatable outbound and inbound qualification process that improves team efficiency and effectiveness
- Participate in ongoing sales training and coaching, continuously developing your skills in SaaS sales, discovery, and objection handling
- Adapt quickly in a fast-paced, evolving environment and contribute ideas to improve how we engage the market
- Partner cross-functionally with Sales, Marketing, and Enablement to improve messaging, targeting, and conversion quality
- Perform other related duties as assigned
Requirements
A genuine interest in prospecting and generating new business opportunities that fuel the sales pipeline
A strong sense of urgency and ability to prioritize effectively in a fast-paced, high-growth environment
Natural curiosity with the ability to ask thoughtful, structured questions that uncover real business challenges
Strong communication skills, with the ability to engage prospects clearly and professionally across written and verbal channels
Self-motivated and results-driven, with a consistent track record of meeting and exceeding goals
Comfortable working toward daily, weekly, and monthly performance metrics while maintaining a high-quality prospect experience
Collaborative team player who works effectively with Account Executives, Marketing, and peers to improve overall pipeline performance
Entrepreneurial mindset with a willingness to test new approaches, iterate quickly, and improve outreach effectiveness
Positive, resilient, and growth-oriented attitude, thriving in a feedback-rich, performance-driven environment
Qualifications
Bachelor’s degree or equivalent practical experience required
Open to candidates with internships, co-op programs, or 0-2 years of professional experience
Backgrounds in sales, business development, customer success, marketing, recruitment, hospitality, retail, or other customer-facing roles are highly valued
Demonstrated experience in fast-paced environments requiring communication, problem-solving, and relationship-building
Strong preference for individuals who have developed resilience, curiosity, and goal-oriented performance habits early in their careers
SaaS, digital marketing, or technology exposure is a plus, but not required
Skills
Proactive and resilient approach to problem-solving
Strong communication skills, both written and verbal
Ability to identify and qualify high-quality opportunities
Effective collaboration and teamwork
Ability to adapt quickly to changing environments and situations
Benefits
Rest and relaxation: Open Paid Time Off (OPTO) program for vacation, personal illness, mental health, or to care for a family member, 11 paid holidays, and volunteer leave.
Comprehensive benefits: National medical plan, dental, vision, paid maternity leave, paid paternity leave, HSA, Flex, employer-sponsored short-term, long-term disability, discounts to volunteer plans to meet your family needs, and more!
Prepare for the future: 401(k) with a company match to provide a better future in your retirement years
Pay
The base salary for this role will fall within the posted range and is determined by experience, qualifications, and location.
Schedule
Flexible schedule to accommodate the needs of the role and the candidate.
Equal Opportunity Employer
We are an equal opportunity employer and welcome applications from all qualified candidates regardless of race, color, sex, sexual orientation, gender identity, religion, national origin, disability, veteran status, age, marital status, pregnancy, genetic information, or other legally protected status.
FedRAMP Authorization Notice
This position may involve access to systems, information, or customer environments that are subject to the Federal Risk and Authorization Management Program (FedRAMP). Where applicable, FedRAMP-related responsibilities will be outlined in the job description. If the role includes FedRAMP-related duties, candidates may be required to meet the following requirements: Identity Verification: Candidates must successfully complete federal I-9 employment eligibility verification. Citizenship/Residency Requirement: Certain roles may be limited to U.S. citizens or lawful permanent residents if job duties include access to controlled systems, environments, or data. Access Authorization: Employment offers for applicable roles are contingent upon confirmation that the candidate meets the minimum access requirements associated with the FedRAMP authorization level required for the position. By applying, you acknowledge that, if the role includes FedRAMP-related responsibilities, employment may be subject to these authorization and verification requirements.