Business Development Representative

About the role

Since 1998, Lytx has been at the forefront of the video telematics industry, leveraging AI-driven machine vision and big data to protect fleets and drivers across 85+ countries. At Lytx, we believe in making an impact—saving lives on the roadways while driving innovation in fleet management and safety.

Responsibilities

• Conduct high-volume outbound prospecting via cold calls, personalized emails, and social media outreach to identify and engage potential clients.
• Qualify inbound leads from marketing campaigns to determine their fit for Lytx’s products and solutions.
• Research target accounts to understand their business needs, pain points, and decision-making processes.
• Stay informed on industry trends, competitive dynamics, and emerging market opportunities to continually refine your outreach approach.
• Schedule discovery calls, product demonstrations, and meetings for the sales team with qualified prospects.
• Maintain accurate and detailed records of prospect interactions, activities, and pipeline status within the CRM system (e.g., Salesforce).
• Collaborate with the marketing team to refine messaging and improve lead generation strategies.
• Provide feedback to sales and marketing leadership on lead quality and campaign effectiveness.
• Achieve and exceed monthly and quarterly targets for meetings booked, qualified opportunities created, and other key performance indicators (KPIs).
• Continuously develop knowledge of Lytx's products, industry trends, and competitive landscape to effectively articulate value propositions.

Requirements

• Bachelor’s degree in business, Marketing, Communications, or a related field preferred; equivalent work experience considered.
• Excellent verbal and written communication skills with the ability to engage and build rapport with prospects at all levels.
• Strong organizational and time-management skills with the ability to manage multiple tasks and priorities effectively.
• Self-motivated, goal-oriented, and driven to succeed in a fast-paced, dynamic environment.
• Resilient and persistent, with the ability to handle rejection and remain positive.
• Proficiency in CRM software (e.g., Salesforce) and sales engagement tools is a plus.
• Prior experience in sales, business development, customer service, or related fields is advantageous but not required.

Skills

• Outbound prospecting and lead generation skills.
• Ability to research and understand client needs.
• Effective communication and relationship-building skills.
• CRM proficiency.

Benefits

Lytx offers a competitive hourly rate based on a number of factors including market location and may vary depending on job-related knowledge, skills, and experience. This position is also eligible for an incentive compensation plan. The expected target salary for this role is: $85,000/year.

Pay

The hourly rate is determined by Lytx based on various factors including market location and may vary.

Schedule

This is a full-time position with flexible working hours to accommodate the needs of the candidate and the company.