Business Development Representative

Learning Focus Areas

• Campaign performance indicators and performance marketing metrics
• SEO, keyword mapping, and copywriting for digital discovery
• Demographic segmentation, target indexing, and behavioral analysis
• Integrated marketing channels and editorial calendar frameworks

Program Activities

• Supporting the creation of email workflows, newsletters, and informational materials
• Aiding in the compilation of marketing metrics reports and competitive analyses
• Participating in creative brainstorming modules for upcoming programmatic initiatives
• Collaborating with team members on structured tasks
• Communicating questions, observations, or feedback to program leadership

Qualifications

• Education / Background
• Candidates may include:
• Students currently enrolled in a degree program (Marketing, Business Administration, or Communications preferred)
• Recent graduates seeking to show execution of specialized data-driven marketing assets
• Early-career professionals re-skilling into digital growth and promotion tracks
• Individuals seeking to gain experience in a new functional area
• Skills & Abilities
• Strong communication skills
• Organizational and problem-solving abilities
• Attention to detail
• Familiarity with relevant tools (Google Workspace, Google Analytics, Canva, Mailchimp, etc.)