Business Development Representative
About the Company
Aldridge is a leading Managed Service Provider (MSP) offering scalable IT and cybersecurity solutions to fast-growing, small to mid-market businesses in the US. Founded in 1984, this private equity-backed company is a technology management consulting and outsourcing firm that provides best-fit solutions through a tailored approach and local relationships. With offices in Houston, Dallas, Fort Worth, San Antonio, and Seattle, Aldridge is known for its unwavering dedication, superior technical expertise, and keen understanding of business processes, making it a trusted partner for its clients. The company is committed to helping clients optimize their technology infrastructure and achieve their business goals.
About the Role
The Business Development Representative is responsible for initiating new relationships that generate Monthly Recurring Revenue (MRR) in assigned markets. This role involves consistent outreach through calls and emails to secure appointments with qualified prospects. Aldridge’s sales model is Account Executive-led, meaning a senior seller will often join the BDR on pre-qualified appointments. The BDR identifies opportunities, sets appointments, and maintains a steady flow of activity to support revenue growth.
Responsibilities
- Conduct cold and warm calls, direct emails, and social media outreach to prospects using Aldridge’s CRM (HubSpot).
- Create and manage prospecting lists using ZoomInfo and research associations and events relevant to Aldridge’s Target Client Profile (TCP).
- Attend networking events to build new connections.
- Engage in high-level conversations with C-level executives.
- Be highly responsive to prospects and customers.
- Pre-qualify prospects to identify those who meet Aldridge’s criteria.
- Set qualified first-time appointments with decision-makers.
- Coordinate and facilitate meetings between prospect executives and Aldridge Account Executives.
- Record action items and follow-ups from prospect interactions.
- Maintain accurate and up-to-date records of contacts, leads, and opportunities in HubSpot.
- Track all prospecting activity in the CRM.
- Manage the sales process for assigned leads through handoff to an Account Executive.
- Learn and follow Aldridge’s sales process and methodology.
- Work independently with minimal supervision.
- Maintain in-depth knowledge of Aldridge services.
- Demonstrate accountability by clearly stating commitments and following through.