Business Development Manager- Americas

Location: Hudson, OH U.S. | Travel: Up to 40% domestically.

Responsibilities

• Generate a consistent pipeline of qualified prospects in new and adjacent markets, coordinating with the America’s sales team on handoff and follow-up.
• Coordinate and lead seminars, conferences, and trade events within assigned regions to raise awareness of the Alpha brand and generate prospect interest.
• Build segmented target account and contact lists for new markets, converting them into marketing qualified leads for the Alpha global sales team.
• Conduct primary and secondary market research to identify and prioritize new market segments with strong growth potential.
• Develop and execute go-to-market plans for new market segments, including target profiles, outreach strategy, and success metrics.
• Collaborate with the marketing team on campaign plans and content that support lead generation and prospect nurturing in target segments.
• Represent Alpha at industry conferences, webinars, and trade seminars, delivering presentations that position Alpha's value proposition to key customers.
• Track and report on prospecting activity and pipeline metrics (leads generated, seminar attendance, conversion to sales opportunity), refining tactics based on results.
• Maintain and manage target accounts and contacts in CRM and prospecting tools.
• Share market insights and trends gathered through prospecting and research with marketing and product teams to inform positioning and roadmap decisions.

Requirements

• Bachelor's degree required (business, marketing, engineering, or related field).
• Minimum 3–5 years in a business development, sales, or lead-generation role, ideally in a B2B or industrial market; experience in polymer, composite, elastomer, or related technical industries strongly preferred but not required.
• Demonstrated success building pipeline from scratch — prospecting, cold outreach, networking, and converting contacts into qualified leads.
• Strong presentation and public speaking skills; comfortable presenting to technical and non-technical audiences at conferences, webinars, and trade seminars.
• Ability to learn and articulate a technical value proposition, with support from marketing and product teams; prior exposure to engineered materials or industrial products a plus.
• Experience managing target accounts and contacts in a CRM and prospecting tools.
• Experience planning and executing campaigns or events that generate leads.
• Comfort engaging with technical buyers (engineers, R&D, procurement) and translating market/customer insights back to marketing and product teams.
• Strong project and task management skills.
• Comfort traveling within assigned region to lead seminars and attend industry events.

Pay

A competitive compensation package will be designed that includes base and bonus opportunity.