Jobs · Business Development · Delaware

Business Development Coordinator

Macklyn Home Care · Wilmington, DE · 8 mo ago
Business DevelopmentFull-time

About the role

We are seeking a highly professional sales liaison with at least 2 years of experience in a sales and marketing role. The ideal candidate must be willing to cover all of our territory and has a solid track record of increasing revenues.

Responsibilities

  • Grow top line revenue growth through business development and networking in the community.
  • Be responsible for revenue growth through business development and networking in the community.
  • Responsible for building lasting relationships that result in referrals from healthcare facilities and professionals.
  • Develop and execute B2B marketing strategies to build partnerships and increase brand visibility.
  • Represent the company at professional networking events, healthcare facilities, and senior community organizations.
  • Manage social media platforms, website updates, and digital advertising campaigns.
  • Create and distribute flyers, brochures, and other marketing materials.
  • Represent the company at community events, networking groups, and senior resource fairs.
  • Build and maintain strong relationships with referral sources (hospitals, rehabilitation centers, senior centers, physicians, etc.)
  • Conduct in-person visits to facilities and community partners to promote services.
  • Track and follow up on leads, converting inquiries into clients.
  • Collaborate with leadership to achieve monthly and quarterly sales goals.

Qualifications

  • Must have integrity, be self-motivated, and have the tenacity to succeed.
  • Be interested in a challenging yet rewarding career.
  • Have a creative thinking ability, seeing opportunity where others see problems.
  • Have a personality that thrives with autonomy, yet can collaborate with their team to accomplish shared goals.
  • Network deeply into our targeted potential referral sources.
  • Have excellent written and oral communication skills.
  • Have public speaking ease.
  • Have excellent time management, and can submit daily, weekly reports.
  • Be focused on producing results through execution of the marketing plan.
  • Handle rejection well.
  • Be highly motivated to excel.
  • Have at least 2 years of B2B or B2C sales experience, an associate degree, bachelor's degree is preferred but not required.
  • Ability to work evenings from time to time.
  • Must be available to provide on-call support during non-office hours.
  • Previous experience in marketing, sales (home care/healthcare industry preferred but not required).

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