Business Development Coordinator
Macklyn Home Care · Wilmington, DE · 8 mo ago
Business DevelopmentFull-time
About the role
We are seeking a highly professional sales liaison with at least 2 years of experience in a sales and marketing role. The ideal candidate must be willing to cover all of our territory and has a solid track record of increasing revenues.
Responsibilities
- Grow top line revenue growth through business development and networking in the community.
- Be responsible for revenue growth through business development and networking in the community.
- Responsible for building lasting relationships that result in referrals from healthcare facilities and professionals.
- Develop and execute B2B marketing strategies to build partnerships and increase brand visibility.
- Represent the company at professional networking events, healthcare facilities, and senior community organizations.
- Manage social media platforms, website updates, and digital advertising campaigns.
- Create and distribute flyers, brochures, and other marketing materials.
- Represent the company at community events, networking groups, and senior resource fairs.
- Build and maintain strong relationships with referral sources (hospitals, rehabilitation centers, senior centers, physicians, etc.)
- Conduct in-person visits to facilities and community partners to promote services.
- Track and follow up on leads, converting inquiries into clients.
- Collaborate with leadership to achieve monthly and quarterly sales goals.
Qualifications
- Must have integrity, be self-motivated, and have the tenacity to succeed.
- Be interested in a challenging yet rewarding career.
- Have a creative thinking ability, seeing opportunity where others see problems.
- Have a personality that thrives with autonomy, yet can collaborate with their team to accomplish shared goals.
- Network deeply into our targeted potential referral sources.
- Have excellent written and oral communication skills.
- Have public speaking ease.
- Have excellent time management, and can submit daily, weekly reports.
- Be focused on producing results through execution of the marketing plan.
- Handle rejection well.
- Be highly motivated to excel.
- Have at least 2 years of B2B or B2C sales experience, an associate degree, bachelor's degree is preferred but not required.
- Ability to work evenings from time to time.
- Must be available to provide on-call support during non-office hours.
- Previous experience in marketing, sales (home care/healthcare industry preferred but not required).