Business Analyst, YouTube

About the role

The YouTube Biz Segment GTM is responsible for designing and delivering service models for Business Development, Creator and Consumer Success, and Partner Engineering teams to drive sustainable partner growth and customer lifetime value. The team works closely with Business, Product, and Marketing leaders to optimize impact and cost-to-serve across these partner and consumer segments. The core capabilities include innovating and aligning on partner and consumer service models, measuring impact and productivity, managing change, and developing pilots to test new frontline models.

Responsibilities

• Learn more about benefits at Google.
• Deconstruct complex, ambiguous business problems into structured quantitative frameworks, synthesizing disparate data sources to communicate high-impact findings.
• Lead investigative projects, like the YouTube Market Risk Report or Business Reviews.
• Establish an unbiased, data-driven factbase to provide deep insights through exploratory analysis, empowering the regional Strategy and Operations teams to form unified perspectives on critical business challenges.
• Advocate the adoption of innovative investigative methodologies and tools to unlock actionable insights, driving continuous improvement in how YouTube leverages data to support creator and partner ecosystem health.
• Design and maintain executive-level data visualizations and automated dashboards that translate granular data into clear, strategic narratives for the AMER leadership team.
• Identify and quantify emerging business growth opportunities within the creator ecosystem by analyzing market trends and partner performance metrics to inform long-term regional strategy.

Requirements

• Bachelor's degree in a quantitative or scientific discipline, such as Business Analytics, Statistics, Data Science, Finance, Economics, or equivalent practical experience.
• 2 years of experience in a management consulting, sales operations, business strategy, or corporate advisory role.
• 2 years of industry experience in data analysis, modeling, and SQL.

Qualifications

• Experience in advertising, consultative sales, business development, or a digital media environment.
• Experience in experimental design (A/B testing) to measure the efficacy of regional programs and incentive structures.
• Experience in separately managing complex projects.
• Excellent written and verbal communication and people management skills, with the ability to take initiative and build strong, productive relationships.
• Proven track record of designing, deploying, and scaling automated self-service tools that empower stakeholders to perform independent analysis.

Skills

• Strong analytical and problem-solving skills.
• Ability to work independently and collaboratively.
• Proficiency in SQL and data visualization tools.
• Experience with A/B testing and other experimental design methods.
• Excellent communication and interpersonal skills.

Benefits

Individual pay is determined by factors including job-related skills, experience, and relevant education or training. US: $100000 - $141000 (USD) + 15% bonus target + equity + benefits