Brand Partnerships Manager
NESN · Watertown, MA · 1 mo ago
Business Development$90k–$110k/yrFull-time
About the role
The Reporting to NESN’s Head of Sales, Dining Playbook + Meet Boston’s Brand Partnerships Manager will play a key leadership role in producing and managing some of New England’s most successful lifestyle programming alongside Emmy Award winners Billy Costa and Jenny Johnson.
Responsibilities
- Help optimize team workflows, communication, and day-to-day operations across lifestyle programming initiatives.
- Lead and manage integrated partnership executions from concept through completion across on-air, digital, social, and experiential campaigns.
- Serve as the primary point of contact for select clients and partners, ensuring strong communication, organization, and relationship management.
- Collaborate with internal teams including production, creative, sales, marketing, social media, and talent to execute partnership deliverables and campaigns.
- Develop partnership presentations, campaign concepts, one-sheets, and marketing materials for prospective and existing partners.
- Oversee client deliverables, timelines, approvals, recaps, and asset tracking across all platforms.
- Cook up and manage branded content shoots including client communication, scheduling, logistics, prep, and production support.
- Work closely with on-air talent, producers, videographers, editors, and social teams to ensure successful content execution.
- Manage and oversee social media campaigns and digital content initiatives tied to partnerships and programming.
- Create client recap presentations highlighting campaign performance, exposure, and partnership value.
- Aid in planning and executing client hospitality events, influencer activations, experiential marketing initiatives, and promotional events throughout the year.
- Build and maintain relationships within the hospitality, tourism, lifestyle, entertainment, and local business communities throughout New England.
- Stay current on regional lifestyle, hospitality, restaurant, travel, and entertainment trends to identify new partnership and content opportunities.
Requirements
- 3+ years of experience in partnerships, marketing, content production, experiential marketing, events, client services, public relations, or related fields.
- Experience working with integrated marketing campaigns, branded content, social media initiatives, and/or experiential activations preferred.
- Strong understanding of digital media, content marketing, influencer partnerships, and social media platforms.
- Excellent organizational, project management, and multitasking skills with strong attention to detail.
- Exceptional interpersonal, communication, and client relationship management skills.
- Ability to thrive in a fast-paced, collaborative, and evolving work environment.
- Self-starter with the ability to work independently while also collaborating across multiple teams and departments.
- Passion for hospitality, lifestyle programming, entertainment, events, and brand storytelling.
- Proficient in Microsoft Office applications including Word, Excel, PowerPoint, and Outlook; experience with project management platforms and marketing tools preferred.
- Professional demeanor with a positive attitude and strong leadership presence.
- Ability to work a flexible schedule including occasional nights, weekends, and events.
Qualifications
- Must embrace NESN Core Values: People, Customer Focus, Adaptability, Teamwork, Diversity, Integrity, Accountability, Passion, and Social Responsibility.
Benefits
- Medical and Dental plans which are currently funded by NESN at approximately 85%
- Pre-Tax HSA, FSA and Dependent Care Account
- 401(k) plan with employer match of 100% up to the first 6% of compensation, 3% contribution through Safe Harbor and discretionary profit sharing of up to 6%
- Life Insurance, AD&D, Short and Long-Term Disability which are currently 100% funded by NESN
- Paid parental leave
- Time Off Benefits - Eligible NESN Employees accrue Paid Time Off equaling 160 hours or 20 days for the full year
- Team Store Discounts - Employees will receive a discount of 50% at the Red Sox Team Store and 25% off at the Bruins Pro Shop with a valid NESN Employee ID
- Paid volunteerism - NESN provides eligible employees with up to 24 hours (3 days) of paid time to participate in NESN Connects events.
- Tuition Reimbursement - NESN provides a generous Tuition Reimbursement Program to assist employees who aspire to further their education to learn & grow within their careers.
- MBTA Reimbursement - Eligible employees may be reimbursed up to $100 per month for the use of Mass Transit if it is their primary mode of transportation to & from work
- Travel Assistance & ID Theft Protection
- Estate Guidance - The Hartford helps employees protect their family’s future by creating a customized and legally binding will online using a simple but comprehensive online questionnaire.
- Additional Perks & Employee Discounts - As a NESN employee, you are eligible for other discounts & perks such as pet insurance, tickets, travel, dry cleaning, mobile phones, and much more!