Brand Media Coordinator

About the role

This role is eligible for our hybrid work model: Two days in-office. From search engine optimization to branding and promotions, our Marketing team is the expert at spreading the Priceline message far and wide – capturing the hearts and imaginations of customers to get them to try our services, and keep them coming back for more.

Responsibilities

• Manage the day-to-day execution and optimization of brand marketing campaign activities across the media ecosystem (TV, CTV, OLV, Social, Audio and other emerging platforms)
• Collaborate closely with the Brand Marketing team to bring our campaign strategy to life
• Partner closely with external media agency team on media workflows and prioritization, from planning through execution and optimization
• Contribute to agency briefing cycles and campaign plan development and channel-level budget allocation to maximize effectiveness and impact
• Support the development and maintenance of campaign deliverables such as decks, flowcharts and other materials
• Aid in the preparation of presentations and campaign recaps for internal stakeholders
• Manage agency reporting and help summarize performance insights, key learnings, and opportunities for improvement
• Lead activation workflows with agency, creative, and investment teams, including asset delivery, tagging, trafficking and monitoring
• Support budget tracking, including campaign authorizations and invoices
• Stay informed on new partners, product offerings and innovation opportunities that may impact campaign strategy

Qualifications

• 2-4 years of experience in either brand or performance media planning / buying, preferably at an agency
• Bachelor's degree required, preferably in advertising, marketing, communications, business, or a related field
• An understanding of digital platforms as well as traditional media
• Experience with campaign management including, trafficking and billing
• Strong collaboration skills and ability to work cross-functionally with multiple internal and external teams
• Proactive, detail-oriented, accountable, and enthusiastic approach to work
• Passion for travel coupled with strong belief in the power of brands and the role they play in changing the trajectory of a business and organization

Benefits

• Competitive base salary
• Annual bonus and/or equity grant eligibility
• Salary range: $70,000-$85,000