Brand Marketing Specialist
FOX Direct to Consumer · Los Angeles, CA · 4 days ago
HybridMarketing$60k–$98k/yrFull-time
About the role
FOX One is redefining how audiences experience sports, news, and entertainment in one premium streaming destination. As our Brand Marketing Specialist, you'll play a central role in bringing the FOX One brand to life across every consumer touchpoint.
Responsibilities
- Support the evolution and execution of the FOX One brand strategy across all consumer touchpoints.
- Help ensure a consistent, premium brand experience across marketing, product, CRM, social, partnerships, paid media, and owned channels.
- Contribute to brand positioning, messaging frameworks, creative briefs, and strategic recommendations.
- Conduct competitive analysis, monitor industry trends, and identify opportunities to strengthen the FOX One brand.
- Partner cross-functionally with Brand & Creative, Product Marketing, Creative, Media, CRM, Social, Editorial, Communications, Product, and Design teams to deliver integrated marketing initiatives.
- Cook up project timelines, stakeholder communications, approvals, and campaign execution to ensure successful delivery.
- Manage day-to-day relationships with creative, media, production, and strategic agency partners.
- Serve as the day-to-day lead with external agency partners, helping drive integrated marketing initiatives from concept through execution.
- Support co-marketing initiatives and third-party partnerships while maintaining FOX One brand standards.
- Develop executive presentations, campaign recap decks, performance reports, and strategic readouts for leadership.
- Track campaign performance and synthesize data into actionable insights and recommendations.
- Maintain marketing documentation, project trackers, and brand resources to support efficient team operations.
- Identify opportunities to improve workflows, processes, and cross-functional collaboration.
Requirements
- 2+ years of experience in brand marketing, integrated marketing, partnership marketing, project management, or a related field.
- Exceptional organizational and project management skills with the ability to manage multiple priorities in a fast-paced environment.
- Strong written, verbal, and presentation skills, including experience creating polished executive presentations.
- Experience collaborating across cross-functional teams and building strong relationships with internal stakeholders and external agency partners.
- Strong attention to detail and a commitment to delivering high-quality work.
- An analytical mindset with the ability to translate campaign performance into meaningful insights and recommendations.
- A curiosity, initiative, and a passion for building exceptional consumer experiences.
- A passion for sports, news, entertainment, and the evolving streaming landscape.
Qualifications
- Regular, on-site attendance at the workplace a minimum of three days per week is an essential function of this position.
Skills
- Experience working on direct-to-consumer (DTC) or subscription streaming products.
- Experience managing external creative, media, or production agency relationships.
- Familiarity with integrated marketing campaigns spanning paid, owned, earned, CRM, and social channels.
- Experience using marketing analytics and reporting tools to develop executive-ready performance insights.
- Ability to thrive in a fast-paced, high-growth environment while helping establish new processes and best practices.
Benefits
- Pursuant to state and local pay disclosure requirements, the pay rate/range for this role, with final offer amount dependent on education, skills, experience, and location is $60,000.00-98,000.00 annually.
- This role is also eligible for an annual discretionary bonus, various benefits, including medical/dental/vision, insurance, a 401(k) plan, paid time off, and other benefits in accordance with applicable plan documents.
- Benefits for Union represented employees will be in accordance with the applicable collective bargaining agreement.