Brand Manager

Responsibilities

• Develop organizational content strategy aligned with short-term and long-term business objectives.
• Create and maintain a content and editorial calendar in collaboration with management.
• Collaborate with Marketing Team to plan and develop content for promotional campaigns as well as evergreen product communications.
• Assist the Marketing Team in creating visuals for multiple channels including email, website, social media, brochures, videos, and other collateral.
• Serve as the main copywriter for all channels; as well as edit, proofread, and improve copy provided from other sources – both internal and external.
• Cookordination marketing communications with internal and external stakeholders.
• Competitive research and analysis.
• Manage quarterly member newsletter process – editorial, production and distribution.
• Stay up to date with developments and generate new ideas to draw the audience's attention.
• Represent the credit union at marketing events as needed.
• Manage one team member.

Requirements

• Qualified candidates will have a bachelors degree in Marketing, Communications, or related field.
• Three (3) to five (5) years of work experience as a Brand Manager or equivalent.
• PORTFOLIO REQUIRED - must have both copywriting and visual samples.
• Working knowledge of Adobe Creative Cloud apps and MS Office required.
• Knowledge of graphic design, web and email production – including responsive design - preferred.
• Video production and editing experience preferred.
• Creative, but analytical and a strategic thinker – able to see the bigger picture.
• Familiarity with social media best practices.
• Excellent writing skills in English.
• Detail oriented with good organizational and time-management.
• Familiarity with email management platforms (i.e. MailChimp), Asana (or similar project management platform) and CMS (i.e. HubSpot).

Qualifications

• Must be able to function in a normal office environment with regular contact with other employees.
• Must be able to sit frequently.
• Must be able to communicate through speaking and hearing and use visual acuity for reporting and presenting information to other employees, credit union members, and/or vendors and other third-party members.
• Must be able to distinguish color for designing and editing website and
• Must be able to lift a moderate weight of 15 to 45 lbs. occasionally, such as for lifting marketing.

Benefits

• Competitive salaries.
• Great benefits.
• The opportunity to make a difference in the communities where we do business.

Pay

Compensation range provided is in compliance with state specific laws. Factors that may be used to determine your actual rate of pay include your specific skills, years of experience, and other qualifications.

Schedule

Position is required to occasionally work unusual hours, as needed according to website.