Brand Influencer

What You Will Do

• Implement and bring to life the “100% Chance of Spritz” platform through modernized and cultural trends relevant within the market
• Build authentic relationships with priority on-premise accounts, bartenders, servers, and hospitality teams
• Stay tapped into local culture, new openings, rooftop/patio scenes, brunch culture, and social happenings
• Represent the St-Germain lifestyle through elevated yet approachable content and experiences
• Help create familiarity and excitement around the St-Germain Hugo Spritz ritual
• Support social amplification around activations and experiences, create content that feels local, socially credible, and culturally connected
• Host “100% Chance of Spritz” events throughout the summer season
• Collaborate with TEAM and Brand partners to bring your personality and audience to each experience
• Drive attendance and excitement through social promotion and community engagement
• Support branded rituals and experiential moments including carafe service, sunset spritz hours, and social hosting occasions
• Participate in onboarding, campaign kickoffs, and monthly check-ins
• Track social performance and recap key activation highlights
• Submit content deliverables and activity recaps on time
• Responsible, outgoing, and self-motivated, with strong organizational skills and good time management
• Strong interpersonal skills and ability to motivate others in brand perception and purchase choice
• Comfortable creating Instagram Stories, Reels, TikToks, and lifestyle content
• Passionate about the spirits and lifestyle industries
• Familiarity with the market and key accounts catering to the targeted consumers
• Avid user of all relevant social media platforms

Ways to Stand Out from the Crowd

• Must be at least 21 years of age to apply for this role
• Must reside full-time in the market you are applying for
• Strong local following and community presence preferred
• Must be able to dedicate 25 hours a week – mainly Thursday-Saturday afternoons and evenings
• Creative thinker with an entrepreneurial spirit and a ‘can do’ attitude
• Strong ability to execute appropriate promotional plans in targeted bars/restaurants/local events
• Well-connected with a variety of influential groups and individuals in the focus market